Company profile: Froyoo
1.1 - Company Overview
Company description
- Provider of a cross-device marketing graph for the MENA region and emerging markets, delivering a cloud-based data management platform processing billions of signals in real time, cross-device and household advertising, point-of-interest and digital out-of-home advertising, traffic verification to ensure authenticity and minimize fraud, and a lightweight analytics SDK with real-time audience insights.
Products and services
- Cross-Device Advertising: Household-level system that targets audiences across multiple devices and households, enhancing the reach and effectiveness of advertising campaigns through multi-device and multi-household audience targeting
- Data Management Platform: Cloud-based platform that processes billions of data signals daily in real time, delivering insights and eliminating blind spots in the MENA region and emerging markets
- Point of Interest Advertising: Location-based advertising system that uses geo-behavioral data analytics to target ads to users near specific points of interest
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Froyoo
Trillium Software
HQ: United States
Website
- Description: Provider of enterprise data quality software and services, recognized as a Leader in Gartner’s Magic Quadrant for Data Quality Tools, with dedicated data quality focus and strong core capabilities in profiling, parsing, standardization, and matching.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Critical Technologies
HQ: United States
Website
- Description: Provider of hosted and licensed ERM and image document management software, featuring iMagio®, a patented document management system hosted in its data centers and delivered as a service, accessible from any web browser.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Atrify
HQ: Germany
Website
- Description: Provider of a cloud-based platform for managing product content, with web apps for manufacturers and brand owners to capture, manage, and exchange product information across channels. Offerings include PIM integrated with GDSN and ERP systems, UDI management for medical devices with APIs, connectors, and data validation, DAM for digital assets, plus training via atrify Academy and atrify Connects online sessions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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FotoWare
HQ: Norway
Website
- Description: Provider of digital asset management software and services to organize files and streamline content workflows. Offerings include a DAM platform with metadata management and integrations, support care packages, consultancy, out-of-the-box plugins and API integrations, metadata-driven automation for editing, resizing and publishing, and tools for content distribution via sharing, CMSs and brand portals.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Screena
HQ: Belgium
Website
- Description: Provider of a platform offering syntactic, phonetic, and semantic matching and multicultural recognition services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Screena company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Froyoo
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Froyoo
2.2 - Growth funds investing in similar companies to Froyoo
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4 - Top valuation comps for Froyoo
4.2 - Public trading comparable groups for Froyoo
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