Company profile: Upfield
1.1 - Company Overview
Company description
- Provider of plant-based nutrition products, leading producer of plant-based spreads and margarines under brands such as Flora, Becel + ProActiv (with plant sterols for heart health), Rama, Country Crock, and BlueBand, and plant-based cheese alternatives with Violife; also engages in social impact programs to educate children on nutrition.
Products and services
- Becel + ProActiv: Engineers plant-based spreads with added plant sterols to support heart health, offering heart-health support functionality in a plant sterol–fortified formulation
- Flora: Produces plant-based spreads and margarines known for their use of natural ingredients, delivered via a natural-ingredient formulation
- Violife: Architects plant-based cheese alternatives catering to those seeking dairy-free options, built on a dairy-free formulation
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Upfield
Bio-Cide
HQ: United States
Website
- Description: Provider of leading, multi-specialty chlorine dioxide-based antimicrobial technology, pioneering processes that have revolutionized disinfection and sanitation practices around the globe, serving applications from food safety to hydraulic fracturing, and leading in stabilized chlorine dioxide.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
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Windelivery
HQ: Spain
Website
- Description: Provider of integration systems and process optimization solutions for home food delivery services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Tibersoft
HQ: United States
Website
- Description: Provider of operator intelligence software, e-commerce systems, and data services for the foodservice supply chain, offering transaction-verified, location-level sales visibility, trading partner intelligence, sales enablement, finance and trade optimization, sales planning and operations, and data management and delivery via FPO, Explore, and OPTRADE.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Restaurantes
HQ: Spain
Website
- Description: Provider of real-time online restaurant reservations for diners and cloud-based reservation and guest management solutions for restaurants, headquartered in Barcelona with service available throughout Spain, Italy, Australia and the main European cities.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Restaurantes company profile →
HotSchedules
HQ: United States
Website
- Description: Provider of workforce, inventory, and operations management technology for restaurant, hospitality, and retail businesses. Offerings include mobile-first applicant tracking and onboarding for the hourly workforce; labor forecasting, scheduling, and mobile shift swapping; human capital management integrating HR, payroll, and compliance; supply chain, procurement, and inventory management; and advanced analytics with unified dashboards.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full HotSchedules company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Upfield
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Upfield
2.2 - Growth funds investing in similar companies to Upfield
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4 - Top valuation comps for Upfield
4.2 - Public trading comparable groups for Upfield
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