Company profile: Armored AutoGroup
1.1 - Company Overview
Company description
- Provider of automotive appearance care products under the Armor All brand—including protectants, wipes, tire and wheel care, glass cleaners, leather care, and washes—to clean, shine, and protect vehicle surfaces, and STP automotive additives and performance products to enhance engine performance and efficiency. Headquartered in Danbury, Connecticut.
Products and services
- STP Automotive Additives: Produces engine-optimized automotive additives and performance products under the STP brand aimed at enhancing engine performance and efficiency
- Armor All Automotive Care: Engineers multi-surface protectants, wipes, glass cleaners, leather care products, and washes under the Armor All brand to clean, shine, and protect interior and exterior automobile surfaces
- Armor All Tire & Wheel Care: Constructs exterior-specific tire and wheel care products within the Armor All line that clean, shine, and protect vehicle surfaces to maintain appearance and longevity
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Armored AutoGroup
Hilliard
HQ: United States
Website
- Description: Provider of motion control, braking, and filtration solutions, manufacturing clutches, drivetrains, industrial brakes (caliper and electric plate), and HILCO filtration products for power generation, oil refining, and fluid transfer. Offers drive train products for ATVs/UTVs, plate and frame filter presses, oil filtration and reclaiming equipment, starters for industrial gas and diesel engines, and lab testing and analysis of industrial fluids.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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COMP Cams
HQ: United States
Website
- Description: Provider of advanced cam design technology and product manufacture for motorsports and aftermarket valve train components, including performance camshafts, rocker arms, pushrods, valve springs, hydraulic roller lifters, and timing components for various engine types and applications to enhance power and efficiency, reduce friction and wear, and ensure proper engine timing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full COMP Cams company profile →
dynaCERT
HQ: Canada
Website
- Description: Provider of Carbon Emission Reduction Technologies, including HydraGEN technology, an electrolysis-based device that converts distilled water into hydrogen and oxygen to improve diesel engine efficiency and reduce emissions, and a Green Initiative program aimed at reducing fuel consumption in diesel engines across industries.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Tower International
HQ: United States
Website
- Description: Provider of engineered structural metal components and assemblies to the automotive industry, supplying body-structure stampings, frames, other chassis structures, and complex welded assemblies for small and large cars, crossovers, pickups, and SUVs.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Tower International company profile →
Truck-Lite
HQ: United States
Website
- Description: Provider of safety lighting and filtration systems for commercial vehicles, offering advanced LED lighting for trucks, buses, and trailers; wiring harnesses; turn signals; LED projector headlights; and safety accessories, with testing and validation via an Advanced Transportation Lighting Laboratory.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Truck-Lite company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Armored AutoGroup
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Armored AutoGroup
2.2 - Growth funds investing in similar companies to Armored AutoGroup
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4 - Top valuation comps for Armored AutoGroup
4.2 - Public trading comparable groups for Armored AutoGroup
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