Company profile: Search Optics
1.1 - Company Overview
Company description
- Provider of integrated digital marketing solutions, including an integrated digital marketing platform, the Blueprint mobile-first website platform, managed paid search (SEM), SEO, local search and reputation management, and social media and Facebook advertising to improve visibility, drive qualified traffic and leads, and create more demand for brands.
Products and services
- Paid Search (SEM): Actively managed campaigns that generate more traffic and target quality leads by optimizing paid search to bring qualified prospects to brands
- Integrated Digital Marketing Platform: A comprehensive, enterprise-grade platform engineered to improve business results by delivering higher-quality leads and creating more demand for brands
- Blueprint Platform: A responsive, mobile-first website product optimized for mobile performance, featuring a fast-loading inventory module and a user-friendly content management system for streamlined browsing
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Search Optics
Cargigi Autos
HQ: United States
Website
- Description: Provider of advertising and marketing solutions for the automotive industry, offering ADAM, a software platform to manage data and promote inventory across multiple advertising platforms, and inteliPost to promote inventory on classified websites.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Cargigi Autos company profile →
Autovance
HQ: Canada
Website
- Description: Provider of offerings, guided by the belief that dealers are an important part of their communities.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Autovance company profile →
Speed Digital
HQ: United States
Website
- Description: Provider of software and digital solutions for the classic and collector car industry, offering collector car software for dealers, auctions, and private collectors, custom website designs as virtual showrooms, digital marketing services to reach buyers, and content and classifieds via Motorious.com with daily original content and listings of collector cars for sale.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Speed Digital company profile →
UpdatePromise
HQ: United States
Website
- Description: Provider of technology-based communications and consumer experience solutions for automobile dealerships, including a Consumer Experience Management System (CEMS); automated status messaging via text/email; fixed operations tools for scheduling, vehicle check-in and inspections; Intelligent Appointments; mobile and integrated payments, merchant processing; service financing; insurance and OEM-approved CSI surveys; data analytics; and video/photo-enabled recommendations.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full UpdatePromise company profile →
What's Next Media
HQ: United States
Website
- Description: Provider of high-resolution, professional video creation services for auto dealers to convey optimal marketing messages, including dealership-branded content. Known for driving outstanding client success and often winning NADA's 20 Group "Best Idea" contests.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full What's Next Media company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Search Optics
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Search Optics
2.2 - Growth funds investing in similar companies to Search Optics
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4 - Top valuation comps for Search Optics
4.2 - Public trading comparable groups for Search Optics
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