Company profile: Car-Mercial
1.1 - Company Overview
Company description
- Provider of online video technology for the automotive industry, helping manufacturers, associations, ad agencies, and dealerships implement digital marketing campaigns to attract, sell, and service more customers profitably.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Car-Mercial
Xcira
HQ: United States
Website
- Description: Provider of auction software, including auction management systems, simulcast platforms, marketplaces, and inspection systems. Solutions include FastLane Auction Management System; Online Ringman Simulcast, Marketplace, and Dealer App; and custom branded Equibid bloodstock and Agribidder livestock marketplaces with live and timed sales, remote buying and selling, reporting, and bidder management.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Xtime
HQ: United States
Website
- Description: Provider of hosted CRM and scheduling software for automotive service departments in North America, enabling online service scheduling, digital check-ins and text communication, transparent multipoint inspections with pictures/video, and targeted marketing to maximize shop capacity.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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BizzyCar
HQ: United States
Website
- Description: Provider of AI-driven automated service recall management software for dealerships, identifying and prioritizing vehicles with open recalls across consumer-owned, fleet, and lot inventory; contacting owners via text and scheduling repair appointments directly into dealership systems, with a mobile service app for scheduling, routing, and workflow optimization.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full BizzyCar company profile →
AddOnAuto
HQ: United States
Website
- Description: Provider of in-store accessories sales technology for auto dealerships, streamlining pricing, ordering, and fulfillment. Offers an interactive configurator showing OEM and aftermarket accessories on the customer’s exact vehicle with accurate payment and pricing, electronic order tracking with interdepartment communication records, and a sales performance dashboard for engagement, training, and profit tracking.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AddOnAuto company profile →
Quik
HQ: United States
Website
- Description: Provider of integrated cloud-based SaaS for the automotive industry, delivering digital service technology including digital multi-point inspections, video, parts pricing and availability, customer communications, and online payment options, fully integrated with existing dealership management systems.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Quik company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Car-Mercial
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Car-Mercial
2.2 - Growth funds investing in similar companies to Car-Mercial
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4 - Top valuation comps for Car-Mercial
4.2 - Public trading comparable groups for Car-Mercial
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