Company profile: Blue Mountain
1.1 - Company Overview
Company description
- Provider of an online card and entertainment site offering free animated and musical eCards that can be personalized and emailed. Services include Creatacard for custom designs, Personalized Song Ecards featuring artists, and the option to add gift cards. Also offers e-commerce gifts such as flowers, chocolates, and gift baskets. Based in San Diego, California.
Products and services
- Ecards: Web-based digital greeting cards that deliver free animated and musical messages, personalized for birthdays, anniversaries, and holidays, and emailed directly to Internet users
- Personalized Song Ecards: Multimedia ecards featuring personalized songs by artists like Alicia Keys, Idina Menzel, and Christina Aguilera, tailored with the recipient’s name and occasion for online email delivery
- Creatacard: Browser-based card-creation tool that lets users architect personalized greeting cards for different occasions, adding their own messages and designs for customized online cards
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Blue Mountain
RedEnvelope
HQ: United States
Website
- Description: Provider of unique and personalized gifts for life’s special occasions through an online ecommerce site; part of Provide Commerce, a premier $700 million ecommerce company with brands including ProFlowers, Shari’s Berries, Cherry Moon Farms, Personal Creations, and ProPlants.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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View full RedEnvelope company profile →
Bluebird
HQ: United States
Website
- Description: Provider of an automated sending platform delivering handwritten notecards, personalized gifts, and digital gift cards.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Bluebird company profile →
Interflora
HQ: United Kingdom
Website
- Description: Provider of an online platform enabling users to choose and purchase a range of flower products, with inspiration for special occasions, the home, fashion, and weddings via its official Interflora UK and Ireland Pinterest page.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Interflora company profile →
Adrenaline
HQ: United States
Website
- Description: Provider of product strategy and software development, combining small, focused teams and a proven product development process to ship software products on market-driven schedules, enabling customers to bring new products to market; also partners with entrepreneurial organizations.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Adrenaline company profile →
Invitation Digital
HQ: United Kingdom
Website
- Description: Provider of digital gifting and vouchering solutions; a market leader in the sector.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Invitation Digital company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Blue Mountain
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Blue Mountain
2.2 - Growth funds investing in similar companies to Blue Mountain
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4 - Top valuation comps for Blue Mountain
4.2 - Public trading comparable groups for Blue Mountain
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