Company profile: Pura Vida
1.1 - Company Overview
Company description
- Provider of handcrafted waterproof, adjustable string bracelets; themed bracelet packs; rings (enamel, fidget, stacking); anklets; necklaces (chokers, charm) made from string, beads, or metal; and earrings (hoops, studs, huggies) made from various materials. Founded in Costa Rica, the company provides sustainable jobs to artisans worldwide and raises awareness for charities with products that give back.
Products and services
- Bracelet Packs: Sets of multiple bracelets sold together, often themed or color-coordinated, available as multi-pack (5 or 10) assortments
- Bracelets: Handcrafted string bracelets, waterproof and adjustable, available in various colors and styles, crafted by artisans worldwide and associated with products that give back to charities
- Rings: Various styles of rings, including enamel, fidget, and stacking rings, available in multiple sizes, featuring enamel materials and designed for diverse style preferences
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Pura Vida
Smarteyes
HQ: Sweden
Website
- Description: Provider of manufactured glasses and lenses, including single vision, progressive and specialized options; contact lenses from Alcon and CooperVision; and subscription plans for lenses (home delivery, free eye exams, replacements) and eyewear (multiple pairs, annual eye exams, protection plan). Services include comprehensive eye exams by licensed opticians and extended eye health checks with retinal photography, visual field testing and eye pressure measurement.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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View full Smarteyes company profile →
Silpada
HQ: United States
Website
- Description: Provider of direct sales sterling silver jewelry and accessories, offering necklaces, earrings, bracelets, and rings, artisan collections with unique designs, and regularly updated new arrivals. Also provides the Shine Rewards loyalty program with exclusive offers and points, easy at-home ear piercing kits, and jewelry cleaners. Family-owned and headquartered in Kansas City.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Mulberry
HQ: United Kingdom
Website
- Description: Provider of handbags, accessories, jewellery, footwear, bags for men, and wallets. Handbag ranges include the Bayswater, Alexa, Amberley, and Iris, known for design and craftsmanship. Accessories include scarves, sunglasses, keyrings, and ties; footwear includes trainers. An English design company renowned world-wide for its craftsmanship and quality.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Mulberry company profile →
PAX Bags
HQ: Germany
Website
- Description: Provider of emergency backpacks, insert bags, and accessories tailored for EMS professionals.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full PAX Bags company profile →
Siebel Juweliers
HQ: The Netherlands
Website
- Description: Provider of luxury jewelry and watches, offering rings, necklaces, bracelets, earrings, and pendants in gold, white gold, rose gold, and sterling silver set with diamonds, lab grown diamonds, pearls, sapphires, and other gemstones; watches for men and women in steel, titanium, and leather with quartz, automatic, and Eco-Drive movements; wedding, engagement, and friendship rings; jewelry maintenance and ear piercing services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Siebel Juweliers company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Pura Vida
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Pura Vida
2.2 - Growth funds investing in similar companies to Pura Vida
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4 - Top valuation comps for Pura Vida
4.2 - Public trading comparable groups for Pura Vida
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