Company profile: Redd Bar
1.1 - Company Overview
Company description
- Provider of low-sugar, plant-based protein and energy bars, including 80-calorie Boost bars, made with pea, hemp, and pumpkin seed protein and sweetened with monk fruit, featuring functional ingredients like probiotics and adaptogens. Offers an affiliate program via Impact and ground shipping, with free shipping on subscriptions and orders over $40; no international shipping.
Products and services
- R.E.D.D. Bars: Plant-based energy bars engineered with 9g protein from pea, hemp, and pumpkin seed, 2g–5g sugar, monk fruit sweetening, flavors including peanut variants, plus probiotics and adaptogens
- Shipping Options: Domestic-only ground shipping delivered at a flat rate, with free shipping on subscriptions and orders over $40, and no international dispatch available
- Affiliate Program: Impact-managed program that supplies commissions on sales driven to R.E.D.D.’s online store via referral links placed on partner sites, tracked and administered through the Impact platform
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Redd Bar
Bariatric Advantage
HQ: United States
Website
- Description: Provider of targeted nutrition solutions for bariatric surgery patients, offering tailored multivitamins, calcium supplements, a high-protein meal replacement drink mix (27g protein), B12 SpeedyMelts, Calcium Citrate Chewy Bites, and the Ultra Solo high-potency one-a-day multivitamin capsule to meet micro-nutrient replacement needs.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Phodé
HQ: France
Website
- Description: Provider of pharmaceutical products, food supplements, and dietary goods for human and animal care, supporting animal production and feed companies with sensory solutions. Designs and manufactures aromatic solutions and functional natural ingredients.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Akkermansia
HQ: Belgium
Website
- Description: Provider of bacteria-based biotic food supplements that promote weight management and address metabolic nutrition and inflammatory disorders; a biotechnology firm developing bacteria-derived supplement products.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Vemedia
HQ: United Kingdom
Website
- Description: Provider of owned, branded OTC consumer healthcare pharmaceuticals, developing, producing and selling self-medication products. Portfolio includes Valdispert for stress, insomnia, mood and concentration issues using natural ingredients; Excilor for fungal nail, warts, skin tags and athlete's foot; Oenobiol for beauty through nutrition (skin, sun, weight, hair); and ROTER for resistance, cystitis, pain, fever, cough, throat, airways and joint care.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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IM HealthScience
HQ: United States
Website
- Description: Provider of health and wellness products addressing conditions with high unmet medical need, including IBgard and FDgard for the dietary management of IBS and FD, and Fiber Choice, a line of prebiotic fibers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full IM HealthScience company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Redd Bar
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Redd Bar
2.2 - Growth funds investing in similar companies to Redd Bar
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4 - Top valuation comps for Redd Bar
4.2 - Public trading comparable groups for Redd Bar
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