Company profile: Quantcast
1.1 - Company Overview
Company description
- Provider of AI-driven digital advertising and audience intelligence solutions, including the Quantcast Platform for customer understanding, audience prediction, and campaign optimization; Ara for real-time consumer insights and predictive modeling; Quantcast Measure for web and mobile audience analysis; Brand Lift Live for real-time brand metrics; Connected TV advertising; and custom rich media ads.
Products and services
- Quantcast Measure: A large-scale audience intelligence product that maps patterns and preferences across web and mobile, leveraging data from 100+ million digital destinations to help publishers and creators grow
- Quantcast Platform: An enterprise-grade digital advertising system that uses AI, machine learning, and real-time data to understand customers, predict audiences, and optimize marketing campaigns with actionable insights
- Ara: A custom-engineered AI and machine learning engine that processes large datasets to deliver real-time consumer behavior insights and predictive modeling specifically for advertising
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Quantcast
DynAdmic
HQ: France
Website
- Description: Provider of a marketplace for premium online video advertising, leveraging proprietary audio recognition and AI for contextual targeting and audience customization. Offers campaign performance analytics, brand safety and fraud protection, access to premium video placements, and a real-time campaign efficiency dashboard.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Cappture
HQ: United States
Website
- Description: Provider of a programmatic media-buying platform that powers personalized shopping experiences and display retargeting for consumer retail brands, agencies, trading desks and DSPs, helping retailers increase sales and engagement by delivering the right message and product recommendations to consumers on-site and off-site (display, retargeting, email, mobile).
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Unruly
HQ: United Kingdom
Website
- Description: Provider of advertising technology that gets videos watched, tracked, and shared across the Open Web, using emotional audience data and user-friendly video formats to boost engagement, brand performance, and publisher revenues. Offers Nexxen DSP, SSP and SSP for Buyers, Ad Server, TV Intelligence, and Discovery for omnichannel buying, monetization, insights, activation, measurement, and ROI.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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PubGears
HQ: United States
Website
- Description: Provider of publisher agency services creating intelligently routed connections to revenue providers, including premium sales firms, sales side platforms, exchanges, and networks, with an understanding that technology evolves and what exists today may change tomorrow.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Cirius Technologies
HQ: United States
Website
- Description: Provider of location-based mobile advertising via its self-serve AdLocal platform for marketers, offered in Japan and the USA. Founded in Tokyo, Japan, in 2004; Cirius USA established in Sunnyvale, California, in 2008.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Cirius Technologies company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Quantcast
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Quantcast
2.2 - Growth funds investing in similar companies to Quantcast
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4 - Top valuation comps for Quantcast
4.2 - Public trading comparable groups for Quantcast
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