Company profile: OpenSlate
1.1 - Company Overview
Company description
- Provider of brand safety and contextual analytics for digital video content, measuring brand suitability and identifying effective content for advertisers. Offers DV Authentic Ad, DV Authentic Attention, Scibids AI for campaign activation, fraud prevention, viewability, and brand safety solutions to enhance media quality and campaign performance.
Products and services
- Brand Safety Solutions: Enterprise-grade system that safeguards brand value across media environments by ensuring ads appear in safe, appropriate contexts, measuring brand suitability and pinpointing most-effective content for campaigns
- DV Authentic Ad: Standards-based metric that ensures media quality by requiring ads are fully viewed by a real person in a brand-safe environment within the intended geographic location
- DV Authentic Attention: Analytics-grade platform delivering comprehensive, near real-time data to enhance campaign performance by measuring ad delivery impact and consumer engagement dimensions for advertisers
Key contacts
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Financial details
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1.2 - Competitors and similar companies to OpenSlate
Spoutable
HQ: United States
Website
- Description: Provider of a machine learning-driven platform for website monetization through highly engaging digital advertising, mixing promoted and native media—content, video, display, quick links, email capture, and commerce widgets—into a single placement.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Zemanta
HQ: United States
Website
- Description: Provider of a self-serve, enterprise programmatic advertising platform focused on native, enabling brands and digital agencies to plan, buy, manage, and optimize cross-channel campaigns across display, video, and native. Offers AI-driven bid predictions and automation, first-party analytics integrations (Google/Adobe), fully transparent reporting, user role management, and inventory planning tools.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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DGM
HQ: United Kingdom
Website
- Description: Provider of affiliate network and search engine marketing services, specializing in affiliate and search marketing for over 10 years in the UK. Experienced teams ensure affiliate and search campaigns deliver objectives, serving blue chip and large organisations already using affiliate marketing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Freckle IoT
HQ: United States
Website
- Description: Provider of data analytics for multi-touch offline attribution and location data, evaluating the effectiveness of marketing campaigns in driving customers to physical locations and providing insights into media effectiveness across all marketing channels.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Deconstruct Media
HQ: United States
Website
- Description: Provider of an automated mobile display advertising system enabling mobile publishers to manage ad sales and offer ad inventory via a self-service interface, while advertisers can review available opportunities and purchase campaigns directly with a credit card; the system manages pricing.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Deconstruct Media company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for OpenSlate
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to OpenSlate
2.2 - Growth funds investing in similar companies to OpenSlate
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4 - Top valuation comps for OpenSlate
4.2 - Public trading comparable groups for OpenSlate
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