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Company profile: Metamarkets

1.1 - Company Overview

Metamarkets Logo

Metamarkets

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of an interactive analytics platform for buyers and sellers of programmatic advertising, offering real-time ad-hoc access to marketplace data and high-speed processing to reveal activity and trends. Includes Marketplace Monitor for exchange transaction insights, Inventory Discovery for views of available inventory, and Bid Monitor for real-time bid visibility to enhance bidding strategies and campaign performance.

Products and services

  • Bid Monitor: Supplies real-time visibility into bid activity for buyers, enabling enhanced bidding strategies and improved campaign performance across programmatic exchanges
  • Interactive Analytics Platform: Delivers ad-hoc access to programmatic advertising data, revealing market activities and trends with high-speed processing power for competitive advantage across media marketplaces
  • Marketplace Monitor: Offers real-time insights into transaction behaviors within exchanges, helping buyers and sellers build trust and drive revenue through transparent marketplace activity tracking

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Metamarkets

Adcloud Logo

Adcloud

HQ: Germany Website
  • Description: Provider of a real-time, data-driven advertising platform.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Adcloud company profile →
Refined Labs Logo

Refined Labs

HQ: Germany Website
  • Description: Provider of an online marketing toolbox for agencies, direct SEM advertisers, and affiliates to optimize ROI on advertising spend.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Refined Labs company profile →
Tru Optik Logo

Tru Optik

HQ: United States Website
  • Description: Provider of audience measurement and data management solutions for OTT, powered by identity resolution and a patented Household Graph of more than 80 million homes, enabling brands, agencies, media companies, and platforms to engage consumers across OTT, streaming audio, and gaming with scale, accuracy, and privacy compliance.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Tru Optik company profile →
ReTargeter Logo

ReTargeter

HQ: United States Website
  • Description: Provider of full-service display advertising and advanced retargeting solutions that serve targeted ads to users across the web. Offerings include Site ReTargeting, CRM ReTargeting, Search ReTargeting, Contextual Targeting, Audience Targeting, and Look-Alike Modeling to recapture interest, reach existing customers, and build precise custom audiences.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full ReTargeter company profile →
Nativo Logo

Nativo

HQ: United States Website
  • Description: Provider of an advertising technology platform for brand advertisers and publishers to scale, automate, and measure native ads, combining automation and insights with high-quality reach to scale and optimize engagement with brand content.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Nativo company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Metamarkets

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Metamarkets

2.2 - Growth funds investing in similar companies to Metamarkets

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4 - Top valuation comps for Metamarkets

4.2 - Public trading comparable groups for Metamarkets

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4.3 - M&A Transactions similar to Metamarkets

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Metamarkets

What does Metamarkets do?

Metamarkets is a provider of an interactive analytics platform for buyers and sellers of programmatic advertising, offering real-time ad-hoc access to marketplace data and high-speed processing to reveal activity and trends. Includes Marketplace Monitor for exchange transaction insights, Inventory Discovery for views of available inventory, and Bid Monitor for real-time bid visibility to enhance bidding strategies and campaign performance.

Who are Metamarkets's competitors?

Metamarkets's competitors and similar companies include Adcloud, Refined Labs, Tru Optik, ReTargeter, and Nativo.

Where is Metamarkets headquartered?

Metamarkets is headquartered in United States.

How many employees does Metamarkets have?

Metamarkets has 1,000 employees 🔒.

When was Metamarkets founded?

Metamarkets was founded in 2010 🔒.

What sector and industry vertical is Metamarkets in?

Metamarkets is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Metamarkets

Who are the top strategic acquirers in Metamarkets's sector and industry

Top strategic M&A buyers and acquirers in Metamarkets's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Metamarkets?

Top strategic M&A buyers groups and sectors for Metamarkets include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Metamarkets's sector and industry vertical

Which are the top PE firms investing in Metamarkets's sector and industry vertical?

Top PE firms investing in Metamarkets's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Metamarkets's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Metamarkets's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Metamarkets's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Metamarkets include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Metamarkets's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Metamarkets?

The key public trading comparables and valuation benchmarks for Metamarkets include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Metamarkets for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Metamarkets with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Metamarkets's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Metamarkets with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Metamarkets's' sector and industry vertical?

Access recent funding rounds and capital raises in Metamarkets's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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