Company profile: Adap.tv
1.1 - Company Overview
Company description
- Provider of programmatic video advertising solutions that transform how buying and selling occur; now part of ONE by AOL. Enables top marketers and media brands to reach consumers across desktop, mobile and TV through premium experiences, programmatic buying and performance-driven campaigns.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Adap.tv
Moat
HQ: United States
Website
- Description: Provider of a SaaS-based search engine for display ads, enabling users to find ads from specific brands, discover new advertisers, and get inspiration from creative campaigns; also offers heatmap analytics and creative resources.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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iSocket
HQ: United States
Website
- Description: Provider of a technology platform for buying and selling fixed price, premium, reserved inventory, featuring iSocket For Publishers (iFP) sales automation and programmatic direct tools that let top publisher sales teams focus on relationships and strategy, and iSocket For Advertisers (iFA) that makes it easier for agencies and brands.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full iSocket company profile →
Dianomi
HQ: United Kingdom
Website
- Description: Provider of native and contextual advertising platforms that place content ads alongside relevant editorial on premium publishers, digital promotion ad units for audience engagement, interest-based contextual audiences to improve campaign conversions, data insights for targeting financial audiences, and an Engagement Index with ad engagement intelligence and industry benchmarks.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Dianomi company profile →
Admeta
HQ: Sweden
Website
- Description: Provider of yield management for large online publishers, enabling them to handle all their advertising sales channels in a single system.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Admeta company profile →
Specific Media
HQ: United States
Website
- Description: Provider of a next-generation media platform connecting brands with consumers across one of the largest audiences worldwide, with exclusive data partnerships, multi-screen and multi-format targeting, and innovative advertising solutions to influence purchasing decisions as they are being made.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Specific Media company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Adap.tv
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Buyer group 1: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Adap.tv
2.2 - Growth funds investing in similar companies to Adap.tv
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4 - Top valuation comps for Adap.tv
4.2 - Public trading comparable groups for Adap.tv
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