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Company profile: Greystripe

1.1 - Company Overview

Greystripe Logo

Greystripe

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of a leading mobile advertising platform delivering digital marketing solutions for advertisers, developers and publishers. Offers full-screen ad formats, world-class data and proprietary cross-device targeting to drive high engagement for brand marketers and maximize revenue for publishers.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to Greystripe

Mobvious Logo

Mobvious

HQ: United States Website
  • Description: Provider of mobile advertising technology focused on reaching U.S. Hispanic audiences. Offers end-to-end mobile campaign strategy and execution, including development of advertising concepts and creation of mobile (HTML5) creatives, leveraging a network of premium apps and mobile sites.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Mobvious company profile →
Smadex Logo

Smadex

HQ: Spain Website
  • Description: Provider of mobile advertising technology delivering targeted ads on mobile devices and CTV, supporting user acquisition, retargeting, and brand awareness/direct response campaigns across mobile and web. Offers mobile subscription services via Direct Carrier Billing, a creative studio for ad optimization, and SKAN-ready solutions ensuring privacy-compliant campaigns.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Smadex company profile →
TVTY Logo

TVTY

HQ: United States Website
  • Description: Provider of real-time solutions that measure and strengthen TV advertising’s impact on digital and offline outcomes, enabling advertisers and agencies to measure effects on audience, website traffic, and online and offline sales, and make TV advertising measurable to unlock advertisers' full business potential.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full TVTY company profile →
OneRiot Logo

OneRiot

HQ: United States Website
  • Description: Provider of socially-targeted mobile media campaigns via a network of mobile apps, enabling clients such as The Gap, Toyota and AT&T to target media to audiences with specific interests and demographics in defined geo-locations by analyzing masses of publicly available mobile social media activity to determine audience characteristics.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full OneRiot company profile →
Marin Software Logo

Marin Software

HQ: United States Website
  • Description: Provider of a cross-channel performance advertising platform for advertisers and agencies. MarinOne unifies search, social, and eCommerce advertising to optimize paid marketing, convert precise audiences, and improve decision-making. Offerings include managed services, advanced reporting with CRM integration, full-funnel optimization via Audience Hub, dynamic campaign automation, and Marin Tracker for online/offline conversion tracking.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Marin Software company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Greystripe

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Greystripe

2.2 - Growth funds investing in similar companies to Greystripe

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4 - Top valuation comps for Greystripe

4.2 - Public trading comparable groups for Greystripe

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4.3 - M&A Transactions similar to Greystripe

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Greystripe

What does Greystripe do?

Greystripe is a provider of a leading mobile advertising platform delivering digital marketing solutions for advertisers, developers and publishers. Offers full-screen ad formats, world-class data and proprietary cross-device targeting to drive high engagement for brand marketers and maximize revenue for publishers.

Who are Greystripe's competitors?

Greystripe's competitors and similar companies include Mobvious, Smadex, TVTY, OneRiot, and Marin Software.

Where is Greystripe headquartered?

Greystripe is headquartered in United States.

How many employees does Greystripe have?

Greystripe has 1,000 employees 🔒.

When was Greystripe founded?

Greystripe was founded in 2010 🔒.

What sector and industry vertical is Greystripe in?

Greystripe is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Greystripe

Who are the top strategic acquirers in Greystripe's sector and industry

Top strategic M&A buyers and acquirers in Greystripe's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Greystripe?

Top strategic M&A buyers groups and sectors for Greystripe include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Greystripe's sector and industry vertical

Which are the top PE firms investing in Greystripe's sector and industry vertical?

Top PE firms investing in Greystripe's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Greystripe's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Greystripe's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Greystripe's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Greystripe include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Greystripe's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Greystripe?

The key public trading comparables and valuation benchmarks for Greystripe include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Greystripe for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Greystripe with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Greystripe's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Greystripe with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Greystripe's' sector and industry vertical?

Access recent funding rounds and capital raises in Greystripe's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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