Company profile: Apptimize
1.1 - Company Overview
Company description
- Provider of real-time optimization and feature management for native iOS and Android apps, web, and OTT services, enabling instant updates, A/B testing, feature release management, feature flags, cross-platform, mobile and web optimization, and analytics to increase revenue and engagement.
Products and services
- Feature Release Management: Apptimize architects controlled feature introductions with feature flags, gradual rollouts, and instant updates to manage UX live across user segments on iOS/Android (custom-engineered)
- A/B Testing: Apptimize engineers controlled experiments to compare native iOS/Android app variants, using analytics to identify higher revenue/engagement performers, with real-time deployment and instant updates (enterprise-grade)
- Cross Platform Optimization: Apptimize develops cross-platform components optimizing iOS and Android app experiences for consistent UX, enabling analytics-driven iteration and real-time updates across devices and releases (modular)
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Apptimize
The Big Willow
HQ: United States
Website
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- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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AdPortal
HQ: United States
Website
- Description: Provider of an easy-to-use advertising portal that helps media publishers efficiently grow advertising revenue by attracting larger advertising budgets, achieving higher CPMs, and cost-effectively selling to fast-growing, long-tail advertisers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Promoty
HQ: Estonia
Website
- Description: Provider of an influencer marketing CRM for brands and agencies to manage influencer relationships, campaigns, and branded content. Offers tools to organize current and potential influencers with boards and labels, global search across 250M creators, detailed analytics on engagement, growth and audience demographics, and Instagram content tracking for posts, stories and reels with campaign statistics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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G Company
HQ: The Netherlands
Website
- Description: Provider of Google Premier partner services, helping people and organizations focus on what makes them special and keep pace with rapid economic, social, and technological developments.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Shoutlet
HQ: United States
Website
- Description: Provider of an independent enterprise social relationship platform for large, enterprise-level brands, focused on integrating social data into business, scaling social across the enterprise, and helping prove return on social by helping brands build relationships that build business, with a global presence.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Shoutlet company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Apptimize
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Apptimize
2.2 - Growth funds investing in similar companies to Apptimize
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4 - Top valuation comps for Apptimize
4.2 - Public trading comparable groups for Apptimize
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