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Company profile: AdBasis

1.1 - Company Overview

AdBasis Logo

AdBasis

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of a controlled testing environment and analytics tool for A/B and multivariate testing on search, display, and mobile ads, bringing a scientific process and approach to digital advertising creative.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to AdBasis

Vemba Logo

Vemba

HQ: Canada Website
  • Description: Provider of a player-agnostic platform for video distribution that delivers real-time data on video and ads across any OVP, ad server, or CDN, enabling publishers to integrate third-party video content and advertising within their preferred editorial process and existing video workflow while helping producers maintain control of their content.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Vemba company profile →
trbo Logo

trbo

HQ: Germany Website
  • Description: Provider of an AI-based onsite personalization, optimization and testing platform that enables real-time individualized website content and offers tailored to the customer journey. Products include trbo Personalize (SaaS for relevant offers), trbo Advise (support and guidance), trbo Chat (integrated website chat to facilitate communication and provide relevant offers), and trbo Bundle (adaptable package of tools and services).
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full trbo company profile →
Waypoint Media Logo

Waypoint Media

HQ: United States Website
  • Description: Provider of tech-enabled media services that enable large-scale, targeted advertising through eSports and Gaming content creators, reaching fragmented audiences.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Waypoint Media company profile →
Traackr Logo

Traackr

HQ: United States Website
  • Description: Provider of an influencer marketing platform for global strategies, enabling influencer discovery, audience insights, influencer vetting and brand safety, campaign management, and performance measurement. Supports activations from organic advocacy to paid partnerships with tools for organizing, tracking, content and payment management, and analytics to assess impact and optimize ROI.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Traackr company profile →
Visitor Data Logo

Visitor Data

HQ: United States Website
  • Description: Provider of the Who's Visiting Now program and product that turn website visits into leads and website visitors into prospects.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Visitor Data company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for AdBasis

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Buyer group 1: ████████ ████████

●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

●● companies
Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to AdBasis

2.2 - Growth funds investing in similar companies to AdBasis

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4 - Top valuation comps for AdBasis

4.2 - Public trading comparable groups for AdBasis

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4.3 - M&A Transactions similar to AdBasis

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About AdBasis

What does AdBasis do?

AdBasis is a provider of a controlled testing environment and analytics tool for A/B and multivariate testing on search, display, and mobile ads, bringing a scientific process and approach to digital advertising creative.

Who are AdBasis's competitors?

AdBasis's competitors and similar companies include Vemba, trbo, Waypoint Media, Traackr, and Visitor Data.

Where is AdBasis headquartered?

AdBasis is headquartered in United States.

How many employees does AdBasis have?

AdBasis has 1,000 employees 🔒.

When was AdBasis founded?

AdBasis was founded in 2010 🔒.

What sector and industry vertical is AdBasis in?

AdBasis is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for AdBasis

Who are the top strategic acquirers in AdBasis's sector and industry

Top strategic M&A buyers and acquirers in AdBasis's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for AdBasis?

Top strategic M&A buyers groups and sectors for AdBasis include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in AdBasis's sector and industry vertical

Which are the top PE firms investing in AdBasis's sector and industry vertical?

Top PE firms investing in AdBasis's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in AdBasis's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in AdBasis's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in AdBasis's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to AdBasis include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in AdBasis's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for AdBasis?

The key public trading comparables and valuation benchmarks for AdBasis include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for AdBasis for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for AdBasis with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in AdBasis's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for AdBasis with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in AdBasis's' sector and industry vertical?

Access recent funding rounds and capital raises in AdBasis's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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