Company profile: InsideView
1.1 - Company Overview
Company description
- Provider of AI-driven go-to-market and Targeting Intelligence solutions that deliver critical intelligence into CRM, enabling sales and marketing teams to identify and qualify the best targets, engage with more relevancy, optimize B2B advertising, personalize web content, orchestrate multi-channel campaigns, and improve outreach using account intelligence, B2B DSP, sales intelligence, personalization, and orchestration.
Products and services
- Account Intelligence: AI-powered data foundation combining first-party and third-party datasets to surface account insights that help teams quickly identify and qualify best targets and engage with more relevancy
- Demandbase One: AI-driven Go-to-Market platform integrating account intelligence to enhance sales and marketing strategies, enabling targeted engagement to close more deals and support retention and expansion across accounts
- B2B DSP: B2B-specific demand-side platform that optimizes advertising campaigns with predictive models, focusing spend on relevant accounts to improve engagement and measurable performance in business-to-business contexts
Key contacts
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Financial details
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1.2 - Competitors and similar companies to InsideView
SocialFlow
HQ: United States
Website
- Description: Provider of a social distribution and monetization platform for media companies, enabling publishers to distribute engaging content and monetize across multiple social networks. Offers AI-powered publishing to optimize post timing, enterprise-grade security (user management controls, 2FA, SSO), paid and organic campaign services, branded/sponsored content distribution, and tools for lead generation and subscriber acquisition.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Sprout Social
HQ: United States
Website
- Description: Provider of a social media management platform for businesses, offering tools for engagement, publishing, analytics, listening, advocacy, and influencer marketing. Enables managing interactions, scheduling and publishing content, monitoring brand mentions and industry trends, and measuring performance across social channels.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Insightpool
HQ: United States
Website
- Description: Provider of information technology solutions that help brands scale social outreach by instantly identifying and proactively engaging ideal influencers, prospects, and customers to drive social KPIs and bottom-line performance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Optimizely
HQ: United States
Website
- Description: Provider of a digital experience platform combining content, commerce, multi-channel marketing, and predictive analytics. Offers a CMS; content marketing; web and feature experimentation; and configured and customized commerce with multi-site support, visitor targeting, inventory management, and custom checkout workflows, plus intelligent optimization, lead generation, web product recommendations, conversion, and analytics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Optimizely company profile →
Snazzy AI
HQ: Canada
Website
- Description: Provider of Smart Copy, an AI copywriting and content generation tool that enables fast creation of professional content across platforms, with templates and features like Expander, Remix, and Next Sentence, supporting landing pages, Google Ads, and taglines.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Snazzy AI company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for InsideView
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to InsideView
2.2 - Growth funds investing in similar companies to InsideView
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4 - Top valuation comps for InsideView
4.2 - Public trading comparable groups for InsideView
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