Company profile: Leading Response
1.1 - Company Overview
Company description
- Provider of data-driven client acquisition and lead generation solutions for professional service firms, including a Consumer Activation Engine to qualify and route leads to CRM in real time, a Hub portal for campaign analytics and prospect communication, a Consumer Data Platform with behavioral, transactional and demographic insights, and multichannel marketing to engage qualified consumers.
Products and services
- Consumer Activation Engine: A real-time system that connects leads to clients, architecting workflows that filter by specific qualifications and deliver vetted prospects directly into clients' CRM systems
- Multichannel Marketing Approach: A data-driven strategy engaging qualified consumers across different channels, leveraging data-driven marketing to drive targeted campaigns and enhance online presence for client acquisition
- Consumer Data Platform: A profile-structured repository containing consumer data obtained through engagement with multichannel systems, consolidating behavioral, transactional, and demographic insights into individual profiles for comprehensive prospect understanding
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Leading Response
ManyChat
HQ: United States
Website
- Description: Provider of chat marketing automation enabling businesses to automate interactive conversations and customer engagement across Instagram, WhatsApp, Facebook Messenger, and SMS. Supports sales, lead generation, booking appointments, promotions, updates, and personalized support through automated comment and DM replies and messaging workflows.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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CloudCall
HQ: United Kingdom
Website
- Description: Provider of cloud-based UCaaS integrating communications with CRM platforms, offering integrated software and telephony that serve as the voice and communication system for sales and recruitment teams.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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CoreMedia Systems
HQ: United States
Website
- Description: Provider of direct and brand response analytics, attribution, and media management software for advertising agencies and marketers, including CoreDirect to plan, buy, manage, measure, and optimize performance-based media across linear TV, CTV, radio, and print, and CoreCompetitive for access to competitive occurrence data for media analysis.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full CoreMedia Systems company profile →
MudShare
HQ: United States
Website
- Description: Provider of marketing technology solutions, including a peer-to-peer SMS/MMS platform for real-time, two-way customer communication; GeoDirect geospatial marketing for location- and behavior-based audience segmentation; unified messaging across SMS, email, live calls, and social media; contact management; call center services; cloud-based VoIP; and big data for audience analysis and targeting.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full MudShare company profile →
AdPortal
HQ: United States
Website
- Description: Provider of an easy-to-use advertising portal that helps media publishers efficiently grow advertising revenue by attracting larger advertising budgets, achieving higher CPMs, and cost-effectively selling to fast-growing, long-tail advertisers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdPortal company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Leading Response
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Leading Response
2.2 - Growth funds investing in similar companies to Leading Response
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4 - Top valuation comps for Leading Response
4.2 - Public trading comparable groups for Leading Response
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