Company profile: CoreMedia Systems
1.1 - Company Overview
Company description
- Provider of direct and brand response analytics, attribution, and media management software for advertising agencies and marketers, including CoreDirect to plan, buy, manage, measure, and optimize performance-based media across linear TV, CTV, radio, and print, and CoreCompetitive for access to competitive occurrence data for media analysis.
Products and services
- CoreDirect: Enterprise-grade software used by agencies and marketers to plan, buy, manage, measure, and optimize performance-based media campaigns
- Direct & Brand Response Analytics & Attribution: Cross-channel analytics products enabling informed planning and buying decisions for linear TV, CTV, radio, and print by quantifying direct and brand response
- CoreCompetitive: Modular module supplying access to competitive occurrence data for media analysis to advertising agencies and marketers assessing market activity
Key contacts
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Financial details
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1.2 - Competitors and similar companies to CoreMedia Systems
MVP Index
HQ: United States
Website
- Description: Provider of a social media index and measurement platform for the sports and entertainment industry, used by global brands, media, and sports organizations to value sponsorships, understand who engages with or purchases their products, and benchmark sponsorship performance. Headquartered in Austin, Texas.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Synference
HQ: Ireland
Website
- Description: Provider of next-generation predictive analytics platforms enabling businesses to predict individual customer behavior and the impact of business decisions on a per-customer basis, and to automatically make decisions that optimize the metrics they care about.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Bucket
HQ: United States
Website
- Description: Provider of a SaaS platform to build multi-step segmentation funnels using quizzes, assessments, and surveys, featuring branching logic and outcome mapping for tailored engagement and audience targeting. Offers quiz funnel software for lead generation and segmentation, an on-demand course on quiz funnel methods, and tools for creating custom remarketing and lookalike audiences.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Piktoria
HQ: United States
Website
- Description: Provider of a powerful Pinterest and Instagram management suite.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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TrustedOut
HQ: United States
Website
- Description: Provider of an AI-powered content intelligence platform enabling global content and data aggregation, emphasizing trust in sources of knowledge (the Corpus) and introducing Corpus Intelligence for informed decision-making.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full TrustedOut company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for CoreMedia Systems
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to CoreMedia Systems
2.2 - Growth funds investing in similar companies to CoreMedia Systems
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4 - Top valuation comps for CoreMedia Systems
4.2 - Public trading comparable groups for CoreMedia Systems
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