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Company profile: Anametrix

1.1 - Company Overview

Anametrix Logo

Anametrix

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of a real-time, cloud-based marketing analytics platform that presents a holistic view of the effectiveness of paid, owned and earned media (POEM) to improve campaign results, lower acquisition costs and increase customer lifetime value, serving Global 2000 B2C marketers, publishers and agencies.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to Anametrix

SERPs Logo

SERPs

HQ: United States Website
  • Description: Provider of search engine optimization dashboard solutions for correlation tracking and analysis, enabling competitive SEOs to instantly assess website health and identify priorities based on the latest rankings, analytics, and link data.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full SERPs company profile →
PathFactory Logo

PathFactory

HQ: Canada Website
  • Description: Provider of B2B content insight and activation platforms that power personalized content experiences across the buyer journey, AI-powered recommendations for ABM, revenue intelligence, and unified analytics. Includes virtual event experiences and a Salesforce-based sales solution for tailored content journeys and engagement tracking.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full PathFactory company profile →
Reputation Logo

Reputation

HQ: United States Website
  • Description: Provider of a platform for location-based businesses to manage online and local reputation by engaging with consumer feedback. Offers tools for business listings, local search, reviews, social media, and surveys, aggregating location-based data to deliver actionable insights that enhance brand promise.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Reputation company profile →
Carnival Logo

Carnival

HQ: United States Website
  • Description: Provider of a mobile marketing platform enabling brands and agencies to run interactive messages and analytics into their mobile apps. Launched in 2008 by Guy Horrocks and Cody Bunea; based in New York, New York.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Carnival company profile →
Cymfony Logo

Cymfony

HQ: United States Website
  • Description: Provider of market influence analytics that scan and interpret millions of voices at the intersection of social and traditional media. Its third-generation listening and influence platform, Maestro, integrates innovative technology with expert analysis to identify the people, issues, and trends.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Cymfony company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Anametrix

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Anametrix

2.2 - Growth funds investing in similar companies to Anametrix

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4 - Top valuation comps for Anametrix

4.2 - Public trading comparable groups for Anametrix

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4.3 - M&A Transactions similar to Anametrix

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Anametrix

What does Anametrix do?

Anametrix is a provider of a real-time, cloud-based marketing analytics platform that presents a holistic view of the effectiveness of paid, owned and earned media (POEM) to improve campaign results, lower acquisition costs and increase customer lifetime value, serving Global 2000 B2C marketers, publishers and agencies.

Who are Anametrix's competitors?

Anametrix's competitors and similar companies include SERPs, PathFactory, Reputation, Carnival, and Cymfony.

Where is Anametrix headquartered?

Anametrix is headquartered in United States.

How many employees does Anametrix have?

Anametrix has 1,000 employees 🔒.

When was Anametrix founded?

Anametrix was founded in 2010 🔒.

What sector and industry vertical is Anametrix in?

Anametrix is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Anametrix

Who are the top strategic acquirers in Anametrix's sector and industry

Top strategic M&A buyers and acquirers in Anametrix's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Anametrix?

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Financial Investors investing in Anametrix's sector and industry vertical

Which are the top PE firms investing in Anametrix's sector and industry vertical?

Top PE firms investing in Anametrix's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Anametrix's sector and industry vertical?

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Who are the top growth equity funds investing in companies in Anametrix's sector and industry vertical?

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Valuation benchmarks of companies in Anametrix's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Anametrix?

The key public trading comparables and valuation benchmarks for Anametrix include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Anametrix for public valuation benchmarks?

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What are recent M&A transactions in Anametrix's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Anametrix with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Anametrix's' sector and industry vertical?

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