Company profile: Formation
1.1 - Company Overview
Company description
- Provider of customer experience personalization services that distill complex customer data into uniquely tailored experiences and orchestrate physical and digital exchanges into one seamless journey, building lasting, trusted relationships between people and brands.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Formation
Anametrix
HQ: United States
Website
- Description: Provider of a real-time, cloud-based marketing analytics platform that presents a holistic view of the effectiveness of paid, owned and earned media (POEM) to improve campaign results, lower acquisition costs and increase customer lifetime value, serving Global 2000 B2C marketers, publishers and agencies.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Swoop
HQ: United States
Website
- Description: Provider of precision AI-driven healthcare omnichannel solutions that use privacy-safe technology to find, activate, engage and optimize ideal DTC and HCP audiences, offering superior audience quality segments and 100% MLR-approved conversational AI agents, while prioritizing privacy and compliance to ensure high standards of data protection.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Swoop company profile →
Retrieve
HQ: United States
Website
- Description: Provider of a collaborative digital platform for learning and communication for education and enterprise pipeline clients/log???.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Qwerly
HQ: United Kingdom
Website
- Description: Provider of a data API that aggregates social media data from various sources and exposes consolidated social media profiles via lookup by Twitter handle, Facebook ID or username, or email address. Customers use the data to better understand users, customers and leads. Qwerly operates the largest database of its kind.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Qwerly company profile →
With Love and Data
HQ: Germany
Website
- Description: Provider of creative consultancy services, offering music sourcing, audio podcasting, market research, and audio branding.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full With Love and Data company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Formation
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Formation
2.2 - Growth funds investing in similar companies to Formation
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4 - Top valuation comps for Formation
4.2 - Public trading comparable groups for Formation
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