Company profile: Allant Group
1.1 - Company Overview
Company description
- Provider of marketing technology services and platforms delivering end-to-end omnichannel marketing through faster customer and third-party data integration, advanced analytics, clear visualizations, and effective campaign execution. Offerings include AMP+ for customer data orchestration, ADI for digital display optimization and audience segmentation, and an Audience Attribute Marketplace for enriched insights.
Products and services
- Advanced Digital Insight (ADI): Enterprise-grade system optimizing digital display media, architecting audience segmentation, and orchestrating omnichannel messaging to improve ad targeting accuracy and reduce sales costs
- Audience Attribute Marketplace: Modular composed dataset integrating with AMP+ to enrich customer insights for better business decisions, supplying enriched insights through seamless platform integration
- Customer Data Orchestration Platform (AMP+): Integrated platform unifying multi-source data ingestion, transformation, visualization, discovery, and fulfillment to deliver customer insights and manage audience engagement
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Allant Group
Echo System
HQ: United States
Website
- Description: Provider of real-time data-driven brand insights for social content, consumer behavior and marketing strategy. Offers the Echo Effect Persona Platform, combining users’ shopping, sharing, expressed interest and influence data to help ecommerce brands measure and maximize Return on Social.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Maru Usurv
HQ: United Kingdom
Website
- Description: Provider of self-service, cost-effective, real-time online survey solutions for businesses, marketers, and PRs. Offers HUB | Agile Polls and Surveys, a platform to quickly create and launch surveys with real-time results, flexible deployment, and integrated analysis tools; and QuestDIY, a survey programming service enabling rapid design and deployment using Maru/Blue or user-supplied samples.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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PostBeyond
HQ: Canada
Website
- Description: Provider of an employee advocacy platform that centralizes approved brand content for employees to share on personal social networks, featuring content management, social sharing, brand consistency tools, AI-powered caption generation tailored to different networks, and analytics/reporting to measure performance and impact, enabling efficient, consistent, and measurable enterprise communications.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Grin
HQ: United States
Website
- Description: Provider of marketing software for direct-to-consumer brands to collaborate with and manage influencers, offering social platform, e-commerce, and communication tools for discovery, outreach, relationship management, campaigns, product seeding, and discount codes.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Grin company profile →
Alliant
HQ: United States
Website
- Description: Provider of data-driven marketing and credit solutions, offering people-based audience targeting across devices and channels; enrichment of first-party data with transactional, demographic, lifestyle, automotive attributes, predictive scores, and fraud indicators; deterministic predictive modeling; cooperative DataHub membership; and alternative credit decisioning, prescreening, and billing management.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Alliant company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Allant Group
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Allant Group
2.2 - Growth funds investing in similar companies to Allant Group
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4 - Top valuation comps for Allant Group
4.2 - Public trading comparable groups for Allant Group
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