Company profile: Velocidi
1.1 - Company Overview
Company description
- Provider of a private customer data platform (CDP) deployed in each clientβs own infrastructure for direct-to-consumer brands to collect, unify, and activate first-party customer data. Offers machine learning audience segmentation and prediction, privacy-conscious data handling with complete brand ownership and control, a growth strategies catalogue, and a lifecycle customer map to improve marketing.
Products and services
- Customer Data Platform (CDP): Architects a client-hosted platform that collects, unifies, organizes, and activates first-party customer data for marketing, privately deployed per brand in their own infrastructure as if built in-house
- Privacy-Conscious Data Handling: Delivers privacy-first controls so customer data is used safely and securely, guaranteeing complete brand ownership and control over all firstβparty datasets within client infrastructure
- Machine Learning Audience Segmentation: Produces predictive models that automatically segment customers by behavior and forecast future customers, enabling dataβdriven targeting and campaign optimization for directβtoβconsumer brands
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Velocidi
MemeLabs
HQ: Canada
Website
- Description: Provider of a completely customizable user-generated contesting platform for organizing user-contributed video and photo submissions. Used by Fortune 500 companies to deliver flawless user experiences, with power tools for sharing and spreading a message. Developed specifically for businesses.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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Snipfeed
HQ: United States
Website
- Description: Provider of a platform for content creators to build storefronts on social and consolidate monetization tools, enabling monetization via on-demand content, direct interactions, tips, and commerce. Offers a drag-and-drop store builder with templates; tools to sell digital products, courses, consultations, sessions, webinars with payment processing; a marketing hub for bookings and events; analytics; an AI content creation assistant; and memberships for recurring income.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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JitterJam
HQ: United States
Website
- Description: Provider of an integrated Social CRM system combining social media monitoring, an intelligent contact database, and a multi-channel digital marketing platform, helping consumer-facing brands and agencies capture relevant conversations on the real-time web.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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SmartFocus
HQ: United Kingdom
Website
- Description: Provider of omni-channel marketing and personalization solutions, delivering computer consultancy and software development, marketing, and support. Offerings include Actito; a customer data platform, marketing automation, content hub, and marketing analytics; and smartSERVER, an integrated server platform supporting communities of marketers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
View full SmartFocus company profile β
Unica
HQ: United States
Website
- Description: Provider of enterprise marketing management software and cloud-based marketing solutions for financial services, insurance, retail, telecommunications, and travel and hospitality industries worldwide, featuring modules including Campaign, Marketing Operations, Detect, Leads, NetInsight, CustomerInsight, and PredictiveInsight.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
View full Unica company profile β
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Velocidi
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Buyer group 1: ββββββββ ββββββββ
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Key Products: ββββββββ, ββββββββ, ββββββββ, ββββββββ
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Buyer group 2: ββββββββ ββββββββ
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Key Products: ββββββββ, ββββββββ, ββββββββ, ββββββββ
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Buyer group 3: ββββββββ ββββββββ
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Key Products: ββββββββ, ββββββββ, ββββββββ, ββββββββ
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Velocidi
2.2 - Growth funds investing in similar companies to Velocidi
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4 - Top valuation comps for Velocidi
4.2 - Public trading comparable groups for Velocidi
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