Company profile: Cellit
1.1 - Company Overview
Company description
- Provider of robust mobile marketing solutions, including text message advertising and mobile surveys, and platforms for managing promotions and loyalty programs (sweepstakes, games, contests), plus gamification design, strategy & insights, legal compliance, agile program management, and UX & creative services. Acquired by HelloWorld.
Products and services
- Strategy & Insights: HelloWorld architects insights-led services to develop marketing strategies based on customer insights for promotions, loyalty programs, sweepstakes, games, and contests
- Promotions & Loyalty Platforms: HelloWorld engineers SaaS-based platforms that manage promotions and loyalty programs, including sweepstakes, games, and contests for the advertising market
- Legal Compliance: HelloWorld delivers compliance-focused services ensuring promotional activities—sweepstakes, games, contests, and loyalty programs—meet legal requirements across marketing campaigns
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Cellit
Brightloom
HQ: United States
Website
- Description: Provider of a cloud-based SaaS platform that integrates digital solutions across the guest experience, including Brightloom Answers, an AI chat assistant for actionable insights from transaction data; customer intelligence and hyper-segmentation for personalized marketing; platform services for profiling and segmentation; plus subscription support, training, and professional services.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Shape
HQ: United States
Website
- Description: Provider of PPC budget management and automation software for digital marketing professionals, syncing with Google Adwords, BingAds, and Facebook Ads. Products include Shape PPC Software for cross-network budget control; CruiseControl for AI-driven daily budget alignment; AutoPilot Modes for pacing and overspend prevention; Budget Pacer for data-driven daily suggestions; and Budget Booster to capture lost spend.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Obviously
HQ: United States
Website
- Description: Provider of full-service influencer marketing solutions, managing end-to-end, industry-specific campaigns, including influencer identification and selection, content creation, and community building. Offers a platform to identify brand partners, track progress, scale campaigns, and measure success.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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AMI Software
HQ: United Kingdom
Website
- Description: Provider of information retrieval and content processing software for internet monitoring, internet intelligence development and evidence-based horizon scanning. AMI Enterprise Intelligence provides a suite to search, collect, publish, share, visualise and personalise all types of information from all types of sources.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AMI Software company profile →
Opinionmeter
HQ: United States
Website
- Description: Provider of B2B SaaS solutions for experience management, inspection checklist, and sensory/consumer research.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Opinionmeter company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Cellit
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Cellit
2.2 - Growth funds investing in similar companies to Cellit
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4 - Top valuation comps for Cellit
4.2 - Public trading comparable groups for Cellit
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