Company profile: Wayin
1.1 - Company Overview
Company description
- Provider of a Digital Campaign CMS platform enabling marketers and agencies to ideate, create, and reuse interactive experiences published across all digital channels. Serves more than 300 brands across 80 countries and 10 industries, including leaders such as CNN, Coca Cola, MLB, AOL, Discovery, and Vodafone.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Wayin
Snipfeed
HQ: United States
Website
- Description: Provider of a platform for content creators to build storefronts on social and consolidate monetization tools, enabling monetization via on-demand content, direct interactions, tips, and commerce. Offers a drag-and-drop store builder with templates; tools to sell digital products, courses, consultations, sessions, webinars with payment processing; a marketing hub for bookings and events; analytics; an AI content creation assistant; and memberships for recurring income.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Greatcontent
HQ: Germany
Website
- Description: Provider of multilingual SEO and e-commerce content creation solutions. Since 2011, delivering content production, copywriting, editing, and translation in 30+ languages. Services include content managed services (briefing, layout, project management), localization, copy editing (AI and human text), keyword research, professional articles, and account reviews to improve SEO performance.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Sprout
HQ: United States
Website
- Description: Provider of easy-to-use, all-in-one CRM and marketing automation software for the cannabis industry, helping cannabis and CBD brands and retail dispensaries acquire and retain more patients and customers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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iContact
HQ: United States
Website
- Description: Provider of email and social media marketing software and services for small and mid-sized companies, and the largest private provider globally. Offers an email marketing platform for audience growth, design, personalization, automation, segmentation, and tracking of newsletters, surveys, and autoresponders; landing page tools; automated welcome, nurturing, and anniversary emails; deliverability and custom email design services. Based in Morrisville, NC.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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StrongView
HQ: United States
Website
- Description: Provider of email and cross-channel marketing solutions that reinvent customer relationship marketing through customer context, helping brands understand, engage, and deliver value to consumers via contextual marketing that enables recognition of and action on consumer context.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full StrongView company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Wayin
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Wayin
2.2 - Growth funds investing in similar companies to Wayin
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4 - Top valuation comps for Wayin
4.2 - Public trading comparable groups for Wayin
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