Company profile: Liquid Air Lab
1.1 - Company Overview
Company description
- Provider of mobile multimedia applications and mobile advertising solutions, offering spodtronic, a radio player for Nokia devices; Rick Rocketson, an iPhone application; and adplace.com, a mobile advertising network. Founded in 2002 and based in Stuttgart, Germany, with branch offices in Berlin.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Liquid Air Lab
PageScience
HQ: United States
Website
- Description: Provider of cookieless page-level scoring and targeting, pioneered in the healthcare industry and expanded to other ad categories; integrated with Appnexus to deliver high-performing pages at scale as they become available.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Bedrock
HQ: United States
Website
- Description: Provider of a monetization platform that enables publishers to build, host, and distribute their own ad-products. Publishers drive clicks into Bedrock, where advertisers bid on clicks at the keyword level on a cost-per-click basis and focus on downstream conversion.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Bedrock company profile →
Sublime
HQ: France
Website
- Description: Provider of a global high-impact advertising marketplace delivering premium, performance-based brand ad experiences at scale, combining market-leading technology and a creative-first approach to simplify non-intrusive digital ad formats that captivate audiences, elevate brand equity, and drive results.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Sublime company profile →
Efficient Frontier
HQ: United States
Website
- Description: Provider of an online performance and social media marketing platform managing search, display, social, and TV campaigns for advertisers and agencies worldwide, with $1B+ annual spend. Offers an advertising DSP; automated search campaign management; programmatic ad buying; AI optimization using Adobe Sensei; connected data integration; and streamlined ad content creation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Efficient Frontier company profile →
Image Space Media
HQ: United States
Website
- Description: Provider of in-image advertising that pairs brand messages with contextually relevant images to reach highly engaged audiences, unlocking additional premium, above-the-fold inventory for publishers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Image Space Media company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Liquid Air Lab
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Liquid Air Lab
2.2 - Growth funds investing in similar companies to Liquid Air Lab
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4 - Top valuation comps for Liquid Air Lab
4.2 - Public trading comparable groups for Liquid Air Lab
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