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Company profile: Metrigo

1.1 - Company Overview

Metrigo Logo

Metrigo

Headquarter: Germany
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of an RTB buyside platform that aims to offer 100% integration of advertisers' data and business metrics.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to Metrigo

Ad2games Logo

Ad2games

HQ: Germany Website
  • Description: Provider of technology-driven performance marketing and game distribution solutions for games, leveraging advanced behavioral targeting and data mining to deliver quality users for more than 150 game publishers; Europe’s largest game-focused ad-tech company.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Ad2games company profile →
Xandr Logo

Xandr

HQ: United States Website
  • Description: Provider of advertising services, offering Microsoft Invest, a demand-side platform for video advertising that delivers data-driven performance and audience engagement across various screens.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Xandr company profile →
Hawk Logo

Hawk

HQ: France Website
  • Description: Provider of an omnichannel programmatic advertising platform for agencies and advertisers. Offers a full-stack DSP that consolidates media buying across digital screens, tools for media planning and activation, audience science for bespoke segments, and research, insights, and intelligence planning to measure, optimize, and enhance campaign impact.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Hawk company profile →
Gradient X Logo

Gradient X

HQ: United States Website
  • Description: Provider of a programmatic marketing platform for mobile that enables advertisers to capitalize on the potential of mobile media, with proven technologies that bring feature parity to mobile.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Gradient X company profile →
Terminus Logo

Terminus

HQ: United States Website
  • Description: Provider of an account-based marketing platform that enables B2B marketers to target companies, engage decision-makers on their terms, and accelerate sales pipeline velocity at scale.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Terminus company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Metrigo

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Metrigo

2.2 - Growth funds investing in similar companies to Metrigo

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4 - Top valuation comps for Metrigo

4.2 - Public trading comparable groups for Metrigo

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4.3 - M&A Transactions similar to Metrigo

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Metrigo

What does Metrigo do?

Metrigo is a provider of an RTB buyside platform that aims to offer 100% integration of advertisers' data and business metrics.

Who are Metrigo's competitors?

Metrigo's competitors and similar companies include Ad2games, Xandr, Hawk, Gradient X, and Terminus.

Where is Metrigo headquartered?

Metrigo is headquartered in Germany.

How many employees does Metrigo have?

Metrigo has 1,000 employees 🔒.

When was Metrigo founded?

Metrigo was founded in 2010 🔒.

What sector and industry vertical is Metrigo in?

Metrigo is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Metrigo

Who are the top strategic acquirers in Metrigo's sector and industry

Top strategic M&A buyers and acquirers in Metrigo's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Metrigo?

Top strategic M&A buyers groups and sectors for Metrigo include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Metrigo's sector and industry vertical

Which are the top PE firms investing in Metrigo's sector and industry vertical?

Top PE firms investing in Metrigo's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Metrigo's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Metrigo's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Metrigo's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Metrigo include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Metrigo's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Metrigo?

The key public trading comparables and valuation benchmarks for Metrigo include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Metrigo for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Metrigo with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Metrigo's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Metrigo with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Metrigo's' sector and industry vertical?

Access recent funding rounds and capital raises in Metrigo's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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