Company profile: Metrigo
1.1 - Company Overview
Company description
- Provider of an RTB buyside platform that aims to offer 100% integration of advertisers' data and business metrics.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Metrigo
Ad2games
HQ: Germany
Website
- Description: Provider of technology-driven performance marketing and game distribution solutions for games, leveraging advanced behavioral targeting and data mining to deliver quality users for more than 150 game publishers; Europe’s largest game-focused ad-tech company.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Xandr
HQ: United States
Website
- Description: Provider of advertising services, offering Microsoft Invest, a demand-side platform for video advertising that delivers data-driven performance and audience engagement across various screens.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Xandr company profile →
Hawk
HQ: France
Website
- Description: Provider of an omnichannel programmatic advertising platform for agencies and advertisers. Offers a full-stack DSP that consolidates media buying across digital screens, tools for media planning and activation, audience science for bespoke segments, and research, insights, and intelligence planning to measure, optimize, and enhance campaign impact.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Hawk company profile →
Gradient X
HQ: United States
Website
- Description: Provider of a programmatic marketing platform for mobile that enables advertisers to capitalize on the potential of mobile media, with proven technologies that bring feature parity to mobile.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Gradient X company profile →
Terminus
HQ: United States
Website
- Description: Provider of an account-based marketing platform that enables B2B marketers to target companies, engage decision-makers on their terms, and accelerate sales pipeline velocity at scale.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Terminus company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Metrigo
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Buyer group 1: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Metrigo
2.2 - Growth funds investing in similar companies to Metrigo
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4 - Top valuation comps for Metrigo
4.2 - Public trading comparable groups for Metrigo
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