Company profile: VisualDNA
1.1 - Company Overview
Company description
- Provider of consumer insights and analytics that profile people via engaging visual personality quizzes, combining psychology and big data. Its patented technology creates detailed, accurate personality profiles to help businesses understand their customers and individuals understand themselves. Based in London, United Kingdom.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to VisualDNA
SRAX
HQ: United States
Website
- Description: Provider of investor intelligence and communications platforms for publicly traded companies, including Sequire to track investor behaviors and trends and engage current and potential investors across marketing channels; customizable virtual events; the LD Micro event platform for presenting to investors; and an investor community for connection, insights, and education.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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- Acquisitions: ●●
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GfK
HQ: Germany
Website
- Description: Provider of market research and AI-powered market intelligence in Germany, offering gfknewron for data-driven insights, Brand Architect to evaluate brand performance, Campaign Amplifier to optimize campaigns and marketing spend, media measurement solutions to track cross-channel consumption, and consulting on consumer insights and market dynamics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Dow Jones
HQ: United States
Website
- Description: Provider of global news and business information to consumers and organizations via newspapers, websites, apps, video, newsletters, magazines, proprietary databases, conferences, and radio. Offers Factiva, Dow Jones Newswires, Risk & Compliance, The Wall Street Journal, Barron's, and MarketWatch.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Everest Group
HQ: United States
Website
- Description: Provider of advisory services to business leaders on next-generation global services, helping Global 1000 firms improve performance by optimizing front-, mid-, and back-office business services. Offers memberships, published research, data sets, assessments, analyst inquiries, Custom Decision Support, Forces & Foresight annual insights, CX Excellence program, and Outsourcing Excellence membership.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Everest Group company profile →
Informa
HQ: United Kingdom
Website
- Description: Provider of business intelligence, academic publishing, knowledge, and events services. Through Informa Markets, facilitates transaction-led live and on-demand events across global markets; via Taylor & Francis, publishes academic research and learning materials; Informa Connect offers content-led events for professional knowledge and networking; Informa Tech delivers digital services and events for the tech industry.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Informa company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for VisualDNA
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to VisualDNA
2.2 - Growth funds investing in similar companies to VisualDNA
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4 - Top valuation comps for VisualDNA
4.2 - Public trading comparable groups for VisualDNA
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