Company profile: SuperAwesome
1.1 - Company Overview
Company description
- Provider of kid-safe tools and technology powering the children's digital media ecosystem, delivering COPPA/GDPR-K compliant functionality including authentication (Kids Web Services), safe-social (PopJam), a youth ad marketplace with contextual targeting, gaming strategy services, kid-safe social video campaign amplification, and youth creator marketing that connects brands with influencers.
Products and services
- AwesomeAds Marketplace: Architects a youth-focused advertising platform with contextual targeting technology delivering COPPA/GDPR-K-compliant, safe, appropriate ad placements for young audiences
- KidSafe Social Video: Creates a campaign amplification system for platforms like YouTube, ensuring youth-appropriate content and privacy-regulation-compliant outreach to young audiences
- Youth Creator Marketing Services: Delivers kid-safe influencer programs connecting brands with youth creators to create content for young audiences, encompassing brand deals, earned opportunities, and research projects
Key contacts
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Financial details
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1.2 - Competitors and similar companies to SuperAwesome
Fastclick
HQ: United States
Website
- Description: Provider of Internet advertising technologies and services with a focus on digital marketing and customer outreach.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Buzzoola
HQ: Russian Federation
Website
- Description: Provider of a new-generation social video advertising network offering a DSP for campaign setup with wide formats, targeting options, and machine-learning optimization; an SSP for publisher monetization; and a real-time ADX integrating ad networks and processing billions of requests. Supports simple social video campaign launch via YouTube links and ad formats like Out-Stream Video, Mobile Native Unit, and Mobile Native Carousel.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Buzzoola company profile →
PlaceIQ
HQ: United States
Website
- Description: Provider of location intelligence and analytics that power business and marketing decisions, enabling advertisers and publishers to reach mobile brand audiences via location-based consumer insights, real-world measurement, and foot-traffic analysis. Offers PlaceIQ Audiences for programmatic activation on major DMPs and DSPs, and PlaceIQ Movement to analyze consumer visitation, observe trends, and develop marketing strategies.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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ContentClick
HQ: United Kingdom
Website
- Description: Provider of a content recommendation network delivering 200 billion content recommendations per month.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full ContentClick company profile →
Juice Mobile
HQ: Canada
Website
- Description: Provider of mobile advertising and technology solutions focused on growing and monetizing the mobile advertising market, offering creative capabilities and strategic expertise in data, targeting, and measurement, with brand safety and insights.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Juice Mobile company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for SuperAwesome
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to SuperAwesome
2.2 - Growth funds investing in similar companies to SuperAwesome
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4 - Top valuation comps for SuperAwesome
4.2 - Public trading comparable groups for SuperAwesome
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