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Company profile: Siteimprove

1.1 - Company Overview

Siteimprove Logo

Siteimprove

Headquarter: Denmark
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of cloud-based digital presence optimization software via the Siteimprove Intelligence Platform, delivering insights to improve content quality, search visibility, traffic, and digital performance while supporting regulatory compliance. Offerings include SEO and campaign optimization, accessibility and QA, digital analytics, website optimization, inclusivity solutions, and content quality assurance.

Products and services

  • Digital Analytics: Cloud-based analytics product delivers insights into website performance and user behavior to inform data-driven decisions, helping teams measure digital performance and improve traffic from one platform
  • Accessibility & QA: Compliance-focused software helps ensure websites are accessible and free from errors, enhancing user satisfaction and credibility while working toward regulatory compliance from one place
  • SEO & Campaign Optimization: Data-driven marketing component improves search engine visibility and optimizes campaigns, using platform insights to create higher-quality content, drive better traffic, and measure digital performance

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Siteimprove

ClearBrain Logo

ClearBrain

HQ: United States Website
  • Description: Provider of self-serve predictive analytics for marketers, integrating with tools like Segment or Heap to transform data, predict conversion or churn, and retarget look-alikes. Offers causal analytics without A/B tests, predictive segmentation, an incrementality engine to optimize campaigns, funnels and journeys to analyze behavior and activate audiences, and goals to set and forecast predictive KPIs.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full ClearBrain company profile →
C1X Logo

C1X

HQ: United States Website
  • Description: Provider of a data-driven programmatic advertising and martech platform for advertisers, agencies, and premium publishers, delivering a CDMP to host first-party data, data privacy/governance compliant with GDPR/CCPA, real-time ingestion/integration with 100+ partners, audience segmentation and activation, SOKA for retailers to sell/manage native ads with analytics, and mobile app analytics via SDKs.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full C1X company profile →
Circana Logo

Circana

HQ: United States Website
  • Description: Provider of consulting services focused on the complexities of customer behavior. Founded in 1966.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Circana company profile →
Kickbox Logo

Kickbox

HQ: United States Website
  • Description: Provider of email verification and deliverability solutions, including Email List Verification to remove invalid, fake, or risky addresses, a real-time Email Verification API for purchases, registrations, and forms, Sendex Score to assess address quality, and deliverability audits and consulting with technical checks, strategic recommendations, and ongoing support to improve inbox placement.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Kickbox company profile →
Setka Logo

Setka

HQ: United States Website
  • Description: Provider of solutions that help distributed content teams collaborate and grow their business by elevating content experiences, addressing the challenge of engaging audiences beyond the initial click long enough to convert.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Setka company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Siteimprove

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Siteimprove

2.2 - Growth funds investing in similar companies to Siteimprove

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4 - Top valuation comps for Siteimprove

4.2 - Public trading comparable groups for Siteimprove

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4.3 - M&A Transactions similar to Siteimprove

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Siteimprove

What does Siteimprove do?

Siteimprove is a provider of cloud-based digital presence optimization software via the Siteimprove Intelligence Platform, delivering insights to improve content quality, search visibility, traffic, and digital performance while supporting regulatory compliance. Offerings include SEO and campaign optimization, accessibility and QA, digital analytics, website optimization, inclusivity solutions, and content quality assurance.

Who are Siteimprove's competitors?

Siteimprove's competitors and similar companies include ClearBrain, C1X, Circana, Kickbox, and Setka.

Where is Siteimprove headquartered?

Siteimprove is headquartered in Denmark.

How many employees does Siteimprove have?

Siteimprove has 1,000 employees 🔒.

When was Siteimprove founded?

Siteimprove was founded in 2010 🔒.

What sector and industry vertical is Siteimprove in?

Siteimprove is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Siteimprove

Who are the top strategic acquirers in Siteimprove's sector and industry

Top strategic M&A buyers and acquirers in Siteimprove's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Siteimprove?

Top strategic M&A buyers groups and sectors for Siteimprove include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Siteimprove's sector and industry vertical

Which are the top PE firms investing in Siteimprove's sector and industry vertical?

Top PE firms investing in Siteimprove's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Siteimprove's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Siteimprove's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Siteimprove's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Siteimprove include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Siteimprove's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Siteimprove?

The key public trading comparables and valuation benchmarks for Siteimprove include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Siteimprove for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Siteimprove with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Siteimprove's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Siteimprove with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Siteimprove's' sector and industry vertical?

Access recent funding rounds and capital raises in Siteimprove's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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