Company profile: Passworks
1.1 - Company Overview
Company description
- Provider of an integrated mobile wallet marketing platform enabling brands to create, manage, and distribute digital passes across Apple Wallet/Passbook, Google Wallet, and Windows Phone Wallet. Features include beacon-based micro-location notifications, location-based and push messaging, real-time analytics, and REST API/SDKs for integration to enhance customer engagement and store traffic.
Products and services
- API: A RESTful integration layer with a REST API and SDKs that connect third-party systems to Passworks services supporting major mobile wallets, enabling programmatic access to pass-marketing campaigns
- Location Based Notifications: A location-triggered service sending notifications to customers’ Apple Wallets based on geographic location, updating users with relevant messages when they are nearby
- Mobile Wallet Marketing Engagement Tool: A cross-platform system that architects, creates, and manages digital passes for Apple Wallet, Passbook, Google Wallet, and Windows Phone Wallet to engage customers
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Passworks
Endgame
HQ: United States
Website
- Description: Provider of enterprise sales transformation solutions that turn every seller into a trusted advisor.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Filtrbox
HQ: United States
Website
- Description: Provider of a social media monitoring platform for marketers, PR professionals, brand managers, and customer service teams, including Filtrbox G2 that delivers critical market intelligence to executives, sales professionals, investors, and marketers and discovers new articles across a range of online sources.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Customer Thermometer
HQ: United Kingdom
Website
- Description: Provider of a survey platform delivering real-time, actionable feedback from customers and employees via 1-click email surveys. Offers prebuilt Email Thermometers, NPS measurement, a RESTful API for integrations, and Zendesk support ticket surveys, plus closed-loop follow-up to improve satisfaction and provide a total view across the customer lifecycle.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Intela
HQ: United States
Website
- Description: Provider of performance-based marketing and affiliate solutions, delivering lead generation and customer acquisition services. Offers affiliate marketing through the CrispAds affiliate network to access various publishers, and lead generation via hosted, co-registration, and pay-per-call campaigns.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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OpenBack
HQ: Ireland
Website
- Description: Provider of a mobile engagement platform delivering personalized, dynamic push notifications with device-side decisioning using mobile edge computing to increase user engagement. Founded in 2015 and headquartered in Dublin, Ireland.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Passworks
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Passworks
2.2 - Growth funds investing in similar companies to Passworks
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4 - Top valuation comps for Passworks
4.2 - Public trading comparable groups for Passworks
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