Company profile: True Fit
1.1 - Company Overview
Company description
- Provider of footwear and apparel discovery and fit technology powered by the Fashion Genome, delivering size and fit recommendations, first-party shopper data, on-demand analytics dashboards, global sizing support, Shopify integration, and services for new category launches to help retailers and brands unlock digital growth.
Products and services
- Fashion Genome: A comprehensive, attribute-rich data set mapped from the largest fit and style data for footwear and apparel, combining shopper profiles with product attributes to match customers and power Confidence Engine
- On-demand analytics dashboards: On-demand dashboards that track performance and shopper behavior, supplying metrics to inform business decisions
- True Fit for Shopify: A Shopify-integrated plugin that implements True Fit’s size and fit recommendation engine for footwear and apparel, enabling retailers to deliver size guidance directly within their online stores
Key contacts
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Financial details
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1.2 - Competitors and similar companies to True Fit
SoundCommerce
HQ: United States
Website
- Description: Provider of a data platform that drives profitable growth, customer experience, and CLV for brands and retailers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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- Acquisitions: ●●
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Profound Commerce
HQ: United States
Website
- Description: Provider of e-commerce brand portfolio management, buying, launching, and operating consumer products brands; delivering marketing, operations, and finance platform support, plus product development and customer service. Headquartered in Austin, TX, with employee presence in Cebu City, Philippines.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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TokyWoky
HQ: France
Website
- Description: Provider of an online community platform enabling visitors to get live advice from other visitors and join a coach network across areas like sports, fashion, pets, health, beauty, technology, travel, music, and culture. Offers a Community Platform for gamification, discussion groups, UGC creation, social contests, surveys, product testing, and events; Loyalty & Missions; Community UGC; and Customer Events.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Samarkand Global
HQ: United Kingdom
Website
- Description: Provider of a proprietary cross-border eCommerce platform and managed services connecting European retailers and brands to China. Its Nomad suite offers storefronts across major Chinese platforms, payments and checkout integrated with FedEx for cross-border DTC sales, logistics and fulfilment in the UK and China, data dashboards and analytics, and livestream commerce enablement, simplifying distribution, order and stock management.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Samarkand Global company profile →
Opportunity Network
HQ: United States
Website
- Description: Provider of an enterprise AI platform for consumer engagement, trusted by brands in retail and sports.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Opportunity Network company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for True Fit
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to True Fit
2.2 - Growth funds investing in similar companies to True Fit
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4 - Top valuation comps for True Fit
4.2 - Public trading comparable groups for True Fit
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