Company profile: Vivino
1.1 - Company Overview
Company description
- Provider of the world’s largest online wine marketplace and most downloaded wine app, powered by a community of millions. Offers label scanning, ratings, reviews, personalized recommendations, preference tracking and pairings, and a marketplace to buy wines from independent retailers with delivery. Includes Vivino Premium with unlimited free shipping, cellar management tools, and enhanced wine insights.
Products and services
- Vivino App: Mobile-native application that scans wine labels to surface community ratings, reviews, personalized recommendations including wine pairings, and lets users track and manage evolving wine preferences
- Vivino Marketplace: Community-powered online marketplace for purchasing a wide range of wines from independent retailers, offering personalized recommendations based on user preferences, delivery options, and often discounted pricing versus retail
- Vivino Premium: Subscription-based membership delivering benefits like unlimited free shipping, cellar management tools, and enhanced wine insights
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Vivino
Marley Spoon
HQ: Germany
Website
- Description: Provider of subscription-based meal kit delivery, sending chef-developed and Martha Stewart recipes with pre-portioned ingredients to customers' doors. Offers an online market for seasonal produce, proteins, and ready-to-heat meals, customizable meal plans with over 100 weekly recipes, and sustainability initiatives including sustainable sourcing, recyclable packaging, and minimized food waste.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Splash Wines
HQ: United States
Website
- Description: Provider of imported wines and national US wine marketing, selling to wholesalers in the three-tier system and offering curated cases, build-your-own 15–18 bottle cases, subscriptions, membership rewards with free shipping, special offers and cash back, gift certificates and gift subscriptions. Caps margins at 15%, with shipping included in the signature 15-bottle case.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Splash Wines company profile →
Reborn Coffee
HQ: United States
Website
- Description: Provider of organic coffee, refreshing tea, natural spring water, pastries, and athletic lifestyle gear, with locations worldwide. Offers whole bean coffee (single origins and blends) sourced from different regions, single-serve pour over packs, and a flexible subscription delivering freshly roasted beans. Employs green bean re-conditioning technology at Reborn Roasting Works.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Reborn Coffee company profile →
Kavall
HQ: Sweden
Website
- Description: Provider of ultra-fast online grocery delivery, offering a 10-minute service via a platform to purchase fresh produce, dairy, meat, beverages, snacks, and household essentials, plus pharmacy products (allergy and cold remedies, personal care), baby care items (food, diapers, wipes), bread and pastries including gluten-free options, chips, nuts and popcorn, and pet supplies for dogs and cats.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Enovation Brands
HQ: United States
Website
- Description: Provider of wine and spirits import and wine distribution services, creating and distributing a wide range of wines tailored to client needs for companies selling liquor to end users. Portfolio includes Gemma di Luna (Moscato, Pinot Grigio, Prosecco), VOGA Italia, Luna Di Luna, Amore di Amanti (Prosecco DOC), Alberto Nani (organic Prosecco DOC), and Ca’ Montini (Trentino Pinot Grigio).
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Enovation Brands company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Vivino
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Vivino
2.2 - Growth funds investing in similar companies to Vivino
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4 - Top valuation comps for Vivino
4.2 - Public trading comparable groups for Vivino
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