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Company profile: Magnite

1.1 - Company Overview

Magnite Logo

Magnite

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of advertising technology that automates the buying and selling of digital advertising, offering the Magnite Platform, a sell-side solution connecting media owners with advertisers across streaming, online video, display, and audio, plus audience and identity tools to improve campaign outcomes, self-service buying for transparent spend management, and demand facilitation services to streamline advertising demand.

Products and services

  • Audience & Identity Products: A data-leveraging suite that improves campaign outcomes by utilizing audience data and identity systems across digital advertising for buyers and sellers
  • Magnite Platform: A sell-side advertising platform that connects media owners with advertisers, delivering products for streaming, online video, display, and audio formats to automate buying and selling
  • Self-Service Buying: A self-service platform enabling buyers to manage advertising spend and increase transparency in digital advertising.

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Magnite

Qriously Logo

Qriously

HQ: United Kingdom Website
  • Description: Provider of a data and research platform that measures real-time, location-based public sentiment by asking questions on mobile devices, accessing the mindset of billions worldwide to unearth valuable insights and engage relevant audiences.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Qriously company profile →
Lucid Media Logo

Lucid Media

HQ: United States Website
  • Description: Provider of a demand-side platform for display advertising management and targeting, delivering optimized direct response and brand campaigns to advertisers and their interactive agencies. Features ClickSense page-level analysis and intelligent real-time bidding to enhance contextual ad performance.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Lucid Media company profile →
AddApptr Logo

AddApptr

HQ: Germany Website
  • Description: Provider of a mobile app supply-side platform and SDK to monetize ad inventory on iOS and Android. Offers Gravite to automate mobile RTB exchanges and ad networks, MAYO for machine learning-based mediation, managed AdMonetization services, Google Ad Manager access via Google Certified Publishing Partner, and support for interstitial, banner, native, video and rewarded formats.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full AddApptr company profile →
ADmantX Logo

ADmantX

HQ: Italy Website
  • Description: Provider of contextual analysis and data for audience targeting, offering a patented semantic advertising technology and a cookie-less solution that enables publishers, ad networks and exchanges, brand managers and agencies to develop more effective online advertising.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full ADmantX company profile →
Korrelate Logo

Korrelate

HQ: United States Website
  • Description: Provider of analytics.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Korrelate company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Magnite

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Magnite

2.2 - Growth funds investing in similar companies to Magnite

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4 - Top valuation comps for Magnite

4.2 - Public trading comparable groups for Magnite

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4.3 - M&A Transactions similar to Magnite

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Magnite

What does Magnite do?

Magnite is a provider of advertising technology that automates the buying and selling of digital advertising, offering the Magnite Platform, a sell-side solution connecting media owners with advertisers across streaming, online video, display, and audio, plus audience and identity tools to improve campaign outcomes, self-service buying for transparent spend management, and demand facilitation services to streamline advertising demand.

Who are Magnite's competitors?

Magnite's competitors and similar companies include Qriously, Lucid Media, AddApptr, ADmantX, and Korrelate.

Where is Magnite headquartered?

Magnite is headquartered in United States.

How many employees does Magnite have?

Magnite has 1,000 employees 🔒.

When was Magnite founded?

Magnite was founded in 2010 🔒.

What sector and industry vertical is Magnite in?

Magnite is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Magnite

Who are the top strategic acquirers in Magnite's sector and industry

Top strategic M&A buyers and acquirers in Magnite's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Magnite?

Top strategic M&A buyers groups and sectors for Magnite include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Magnite's sector and industry vertical

Which are the top PE firms investing in Magnite's sector and industry vertical?

Top PE firms investing in Magnite's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Magnite's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Magnite's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Magnite's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Magnite include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Magnite's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Magnite?

The key public trading comparables and valuation benchmarks for Magnite include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Magnite for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Magnite with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Magnite's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Magnite with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Magnite's' sector and industry vertical?

Access recent funding rounds and capital raises in Magnite's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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