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Company profile: Bitly

1.1 - Company Overview

Bitly Logo

Bitly

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of a link management platform for brands, offering branded URL shortening, customizable QR codes, mobile-optimized landing pages, omnichannel campaign tracking and analytics, and GS1-compliant 2D barcodes. Uses HTTP 301 redirects to enable custom bitlinks and measurement of marketing efforts across channels.

Products and services

  • URL Shortener: Engineers branded, customizable short URLs using HTTP 301-based redirects
  • Tracks clicks for analytics across all channels to drive measurable, consistent customer experiences
  • Bitly Analytics: Delivers an omnichannel analytics platform to track and manage link clicks, QR scans, and landing page views, analyzing audience engagement and campaign performance across channels
  • QR Codes: Produces customizable, track-enabled QR Codes with scan analytics for diverse business and brand applications, supporting measurable engagement when linked to branded URLs.

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Bitly

Sit Mobile Logo

Sit Mobile

HQ: Spain Website
  • Description: Provider of a multi-channel mobile marketing platform, backed by over 20 years of experience in enterprise-level secure messaging.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Sit Mobile company profile →
Xverify Logo

Xverify

HQ: United States Website
  • Description: Provider of real-time email and data verification, offering instant user validation to improve lead conversion and email deliverability. Stops invalid users at the point of entry to prevent registrations, helping businesses save time and money.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Xverify company profile →
Reach Analytics Logo

Reach Analytics

HQ: United States Website
  • Description: Provider of cloud-based predictive marketing for brands, agencies and not for profit, delivering advanced consumer targeting, profiling and customer acquisition. Its Predictive Cloud enables marketers to better understand customers and accurately discover and reach their best prospects in minutes rather than weeks or months.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Reach Analytics company profile →
ServiceTick Logo

ServiceTick

HQ: United Kingdom Website
  • Description: Provider of customer experience management software that captures and reports immediate customer feedback across web, email, SMS, IVR, call centre, webchat, and mobile apps via a unified web console, with voice of the customer, multi-channel surveys, customizable analytics dashboards, staff engagement tools, social media tracking, and speech/text interaction analytics.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full ServiceTick company profile →
Paradym Logo

Paradym

HQ: United States Website
  • Description: Provider of automated marketing solutions for real estate agents and brokerages, enabling multi-pronged digital campaigns with automated property sites, listing videos, and enterprise social media tools to promote agents and listings and engage audiences.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Paradym company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Bitly

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Bitly

2.2 - Growth funds investing in similar companies to Bitly

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4 - Top valuation comps for Bitly

4.2 - Public trading comparable groups for Bitly

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4.3 - M&A Transactions similar to Bitly

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Bitly

What does Bitly do?

Bitly is a provider of a link management platform for brands, offering branded URL shortening, customizable QR codes, mobile-optimized landing pages, omnichannel campaign tracking and analytics, and GS1-compliant 2D barcodes. Uses HTTP 301 redirects to enable custom bitlinks and measurement of marketing efforts across channels.

Who are Bitly's competitors?

Bitly's competitors and similar companies include Sit Mobile, Xverify, Reach Analytics, ServiceTick, and Paradym.

Where is Bitly headquartered?

Bitly is headquartered in United States.

How many employees does Bitly have?

Bitly has 1,000 employees 🔒.

When was Bitly founded?

Bitly was founded in 2010 🔒.

What sector and industry vertical is Bitly in?

Bitly is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Bitly

Who are the top strategic acquirers in Bitly's sector and industry

Top strategic M&A buyers and acquirers in Bitly's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Bitly?

Top strategic M&A buyers groups and sectors for Bitly include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Bitly's sector and industry vertical

Which are the top PE firms investing in Bitly's sector and industry vertical?

Top PE firms investing in Bitly's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Bitly's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Bitly's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Bitly's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Bitly include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Bitly's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Bitly?

The key public trading comparables and valuation benchmarks for Bitly include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Bitly for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Bitly with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Bitly's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for Bitly with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in Bitly's' sector and industry vertical?

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