Company profile: Iterable
1.1 - Company Overview
Company description
- Provider of an AI-powered communication platform for personalized, real-time customer engagement and improved retention. Offers individualized messaging, harmonized cross-channel experiences across web, email, SMS, and in-app, and dynamic campaigns that adapt to customer interactions. Provides API documentation, mobile developer guides, and the Iterable Academy with video-based training for effective implementation.
Products and services
- Harmonized Channels: Engineers enterprise-grade, unified messaging that orchestrates communication across web, email, SMS, and in-app channels to create cohesive, seamless customer experiences
- Individualized Messaging: Builds real-time, personalized communications using live customer data, tailoring content for each recipient to improve retention and engagement across every interaction
- Dynamic Campaigns: Creates adaptive, custom-engineered marketing campaigns whose content responds to customer interactions in real-time, continuously optimizing messages as audiences engage
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Iterable
Xovi
HQ: Germany
Website
- Description: Provider of SaaS online marketing suites and unique search analysis software helping online marketers and businesses increase web traffic and gain a competitive advantage in search.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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SEO Butler
HQ: United Kingdom
Website
- Description: Provider of search engine optimization services, including citations, social signals, and guest posts, as well as content and SEO products for distributors. Online inquiries via email and phone numbers are available on their websites.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
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Alembic
HQ: United States
Website
- Description: Provider of MarTech software and digital marketing tools that deliver insights for marketing teams, predicting revenue and ROI from marketing. Applies AI and mathematics developed during the pandemic to analyze unstructured and complex data and forecast marketing ROI and future revenue.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Allant Group
HQ: United States
Website
- Description: Provider of marketing technology services and platforms delivering end-to-end omnichannel marketing through faster customer and third-party data integration, advanced analytics, clear visualizations, and effective campaign execution. Offerings include AMP+ for customer data orchestration, ADI for digital display optimization and audience segmentation, and an Audience Attribute Marketplace for enriched insights.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Allant Group company profile →
Kickdynamic
HQ: United Kingdom
Website
- Description: Provider of an email personalization platform with open-time marketing that adapts content at open to device, location, and time, optimizes for the highest-converting image, and updates pricing, stock, and social content. Offers Litmus Personalize and Litmus Personalize Pro for customizable live content, dynamic content automation, and advanced targeting, plus Quick Start Personalization Templates to create personalized emails quickly.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Kickdynamic company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Iterable
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Iterable
2.2 - Growth funds investing in similar companies to Iterable
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4 - Top valuation comps for Iterable
4.2 - Public trading comparable groups for Iterable
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