Company profile: EarthOptics
1.1 - Company Overview
Company description
- Provider of a cloud-based machine learning platform and contactless soil sensors for sustainable agricultural management, delivering near-real-time maps and actionable data layers of soil compaction, carbon, moisture, nutrients, texture, and conductivity. Offerings include SoilMapper, GroundOwl, C-Mapper, TillMapper, NutrientMapper, and SoilCollector software to manage data collection and enable accurate soil insights.
Products and services
- SoilMapper Platform: Cloud-based machine-learning platform that produces real-time soil maps of compaction, carbon, moisture, and nutrients, delivering near-real-time actionable data layers covering physical, chemical, and biological soil characteristics
- GroundOwl Sensor Technology: Contactless soil sensor system mounted on vehicles for field analysis that measures soil compaction, texture, carbon content, conductivity, and nutrient properties
- TillMapper: Inch-resolution mapping tool that generates precision soil compaction maps, producing custom insights and tillage recommendations derived from inch-by-inch compaction data
Key contacts
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Financial details
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1.2 - Competitors and similar companies to EarthOptics
Sugarbud
HQ: Canada
Website
- Description: Provider of hand crafted, select batch, ultra-premium cannabis grown by an emerging Alberta-based, publicly traded company.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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Hortau
HQ: United States
Website
- Description: Provider of wireless, web-based irrigation management solutions integrating proprietary soil sensing with information technologies, including real-time field monitoring via soil tension probes, irrigation scheduling and advising by certified irrigation advisors, remote irrigation automation, flowmeter and well-depth monitoring, and weather data and forecasts to optimize water use and protect crops from frost, heat, and extreme weather.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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And-Ever
HQ: Germany
Website
- Description: Provider of ag-tech indoor vertical farming, developing and operating indoor vertical farmhouses that combine best practices in technology, agriculture, and crop science. Using automation, machine learning, and efficient climate control, it delivers locally grown, 100% pesticide-free, nutrient-rich greens.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Hippo Harvest
HQ: United States
Website
- Description: Provider of agriculture technology and indoor greenhouse farming that scales sustainable agriculture, offering indoor-grown pesticide-free lettuce, custom nutrient delivery to plant roots, precise water management, and local production to reduce food miles and ensure fresher, year-round availability.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Planet 13
HQ: United States
Website
- Description: Provider of cannabis dispensary superstores and entertainment complexes offering interactive entertainment and cannabis products. Showcases and sells branded flower, vapes, edibles, pre-rolls and concentrates, including Medizin, TRENDI and Leaf & Vine. Operates immersive dispensaries in Las Vegas, Orange County and Waukegan, and aims to expand in tier-one markets via its branded stores.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Planet 13 company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for EarthOptics
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to EarthOptics
2.2 - Growth funds investing in similar companies to EarthOptics
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4 - Top valuation comps for EarthOptics
4.2 - Public trading comparable groups for EarthOptics
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