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Company profile: Marketing Evolution

1.1 - Company Overview

Marketing Evolution Logo

Marketing Evolution

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of marketing ROI management solutions delivering real-time, 1-to-1 marketing optimizations via Mevo, a SaaS platform for planning, measurement, reporting and insights using AI to turn aggregate data into user-level journeys; Mevo Insights dashboards; Scenario Planner to simulate time-bound media plans and optimize media spend; granular attribution reporting; customized datasets; and integrations to automate data ingestion.

Products and services

  • Mevo: AI-driven SaaS platform that architects planning, measurement, reporting, and insights, transforming aggregate data into user-level journeys
  • Scenario Planner: Simulation-based application that runs time-bound media plan models, executes 'what if' scenarios, and applies budget or channel constraints to optimize media spend
  • Integrations: API-enabled service offering various connections to popular platforms and databases to automate data ingestion and enhance marketing measurement capabilities

Key contacts

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Financial details

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1.2 - Competitors and similar companies to Marketing Evolution

InNetwork Logo

InNetwork

HQ: Canada Website
  • Description: Provider of a SaaS influence marketplace and easy-to-use tools enabling marketers and brands to find and engage trusted social media influencers on social networks, deliver brand messages to defined target audiences, and execute influencer outreach.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full InNetwork company profile →
GoPollGo Logo

GoPollGo

HQ: United States Website
  • Description: Provider of a real-time polling tool that enables consumers, brands, businesses, and media properties to collect and analyze feedback from their followers and track public opinion on the web; used by organizations such as ESPN, Netflix, Hotels.com, AppleInsider, and The Weather Channel.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full GoPollGo company profile →
Netbreeze Logo

Netbreeze

HQ: Switzerland Website
  • Description: Provider of AI-powered solutions that extract useful business information and knowledge from the Internet to support business processes; Swiss ETH Zurich spin-off operating since 1998.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Netbreeze company profile →
Lyris Logo

Lyris

HQ: United States Website
  • Description: Provider of data-driven, interactive digital marketing solutions that enable companies to engage customers in more meaningful ways, empowering marketers to design, automate, and optimize campaigns to facilitate superior engagement and increase conversions.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Lyris company profile →
LogoMix Logo

LogoMix

HQ: United States Website
  • Description: Provider of a self-service marketing and branding platform for small businesses, offering easy-to-use tools to design and purchase logos, business cards, letterhead, and promotional products including hats, pens, polo shirts, mugs, and t-shirts, plus an AI logo design tool and services to create matching website templates and business cards.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full LogoMix company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for Marketing Evolution

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Buyer group 1: ████████ ████████

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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to Marketing Evolution

2.2 - Growth funds investing in similar companies to Marketing Evolution

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4 - Top valuation comps for Marketing Evolution

4.2 - Public trading comparable groups for Marketing Evolution

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4.3 - M&A Transactions similar to Marketing Evolution

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About Marketing Evolution

What does Marketing Evolution do?

Marketing Evolution is a provider of marketing ROI management solutions delivering real-time, 1-to-1 marketing optimizations via Mevo, a SaaS platform for planning, measurement, reporting and insights using AI to turn aggregate data into user-level journeys; Mevo Insights dashboards; Scenario Planner to simulate time-bound media plans and optimize media spend; granular attribution reporting; customized datasets; and integrations to automate data ingestion.

Who are Marketing Evolution's competitors?

Marketing Evolution's competitors and similar companies include InNetwork, GoPollGo, Netbreeze, Lyris, and LogoMix.

Where is Marketing Evolution headquartered?

Marketing Evolution is headquartered in United States.

How many employees does Marketing Evolution have?

Marketing Evolution has 1,000 employees 🔒.

When was Marketing Evolution founded?

Marketing Evolution was founded in 2010 🔒.

What sector and industry vertical is Marketing Evolution in?

Marketing Evolution is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for Marketing Evolution

Who are the top strategic acquirers in Marketing Evolution's sector and industry

Top strategic M&A buyers and acquirers in Marketing Evolution's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for Marketing Evolution?

Top strategic M&A buyers groups and sectors for Marketing Evolution include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in Marketing Evolution's sector and industry vertical

Which are the top PE firms investing in Marketing Evolution's sector and industry vertical?

Top PE firms investing in Marketing Evolution's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in Marketing Evolution's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in Marketing Evolution's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in Marketing Evolution's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to Marketing Evolution include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in Marketing Evolution's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for Marketing Evolution?

The key public trading comparables and valuation benchmarks for Marketing Evolution include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for Marketing Evolution for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for Marketing Evolution with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in Marketing Evolution's sector and industry vertical?

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What are recent capital raises and funding rounds in Marketing Evolution's' sector and industry vertical?

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