Company profile: Cambri
1.1 - Company Overview
Company description
- Provider of concept testing software for global brands, featuring an automated testing process, AI-powered insights (predictions, summaries, recommendations, segmentation simulations), brand health analysis, category drivers and segments analysis, idea screening, and product concept testing.
Products and services
- Product Concept Testing: Evaluates product usage contexts, target-group interest, and value propositions to refine product development, delivering research-grade assessments for target groups and usage contexts
- Automated Concept Testing Process: Architects a modular, structured workflow to define questions, generate tests, select target groups, collect data, and deliver AI-powered insights for decision-making
- AI Powered Automated Insights: Produces enterprise-grade predictions on launch success, automated summaries, recommendations for concept improvement, and consumer-segmentation simulations
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Cambri
BayIQ
HQ: United States
Website
- Description: Provider of intelligent marketing and loyalty software for the independent tire and automotive repair industry, offering a rewards program, automated email and text service reminders and promotions with manufacturer rebates, online appointment scheduling, review automation to Google or Facebook, real-time reports/dashboards, and point-of-sale integrations to enroll and redeem bonuses, helping dealers increase car count and spend per visit.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Influitive
HQ: Canada
Website
- Description: Provider of advocacy, community, and engagement software and services, including a platform to mobilize customer advocates; a customer community platform; customer loyalty software with points, levels, and badges; customer experience and success platforms with gamified activities and personalized learning journeys; a gamified marketing newsletter; plus content creation, training, product adoption, and employee advocacy.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Influitive company profile →
Datlinq
HQ: The Netherlands
Website
- Description: Provider of data-driven sales and marketing solutions for FMCG and foodservice. Delivers real-time in-store insights on KPIs like stock-outs, promotions, POS displays and pricing; field team tools to optimize operations and avoid unnecessary visits (Focus, Salesmapp); ratings & reviews for new products and online activation; and retail/market monitors on trends across out-of-home channels, plus CRM and big data.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Datlinq company profile →
AppBistro
HQ: United States
Website
- Description: Provider of an application marketplace for Facebook pages that enables brands, businesses, and page administrators to find and add vetted applications from known Facebook developers to their pages, helping build out fan pages and quickly increase engagement and reach.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AppBistro company profile →
Mailchimp
HQ: United States
Website
- Description: Provider of email marketing and automation for growing businesses, with tools for campaign creation, behavioral targeting, and a Customer Journey Builder. Offers SMS marketing add-on, website builder, marketing CRM, and an AI-powered Creative Assistant for brand-consistent designs, plus data-driven recommendations and award-winning customer support.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Mailchimp company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Cambri
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Cambri
2.2 - Growth funds investing in similar companies to Cambri
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4 - Top valuation comps for Cambri
4.2 - Public trading comparable groups for Cambri
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