Company profile: 509
1.1 - Company Overview
Company description
- Provider of snowmobile gear and accessories through online and retail stores, offering helmets (including carbon fiber and heated face shields), specialized goggles (Sinister, Aviator, Dirt Pro), riding armor with R-Mor Technology, Ignite heated jackets, gloves, and goggles, durable outerwear, and customer service for warranty claims, returns, and exchanges.
Products and services
- Helmets: 509 offers snowmobile-specific helmets with carbon fiber shells and heated face shields, enhancing cold-weather visibility and safety for extreme sports with industrial-grade construction
- 509 Goggles: 509 offers specialized snowmobile goggles—Sinister, Aviator, and Dirt Pro—engineered to enhance visibility and protection in harsh weather with performance-grade construction
- 509 Outerwear: 509 offers jackets, pants, and gloves for snowmobiling, engineered for durability and protection in extreme weather conditions with expedition-grade construction
Key contacts
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Financial details
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1.2 - Competitors and similar companies to 509
Varsity Brands
HQ: United States
Website
- Description: Provider of school-centered products and services that elevate sport, spirit, and achievement, including team sports uniforms, apparel, and equipment (BSN SPORTS); cheerleading and dance uniforms, educational camps, clinics, and competitions (Varsity Spirit); graduation and yearbooks (Herff Jones); plus campus branding solutions, character education and philanthropic programs, professional development, and coach resources.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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K2 Sports
HQ: United States
Website
- Description: Provider of branded premium-quality Skis, Snowboards, Backcountry Technologies, and accessories designed and engineered in-house, distributed directly or through global distribution partners; headquartered in Seattle, WA, USA.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full K2 Sports company profile →
Slinger
HQ: United States
Website
- Description: Provider of innovative game-improvement technologies and equipment for the global tennis market, including the portable Slinger Launcher with adjustable ball speed, frequency, and elevation; an Oscillator accessory for varied ball delivery; a telescopic ball collector tube; and a cell phone holder attachable to the launcher.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Slinger company profile →
Tink's
HQ: United States
Website
- Description: Provider of deer lures, scents, and attractants for hunting enthusiasts, including the benchmark #69 Doe-In-Rut deer lure. Also offers predator scents, big game lures, and scent dispersal products.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Tink's company profile →
PowerBilt
HQ: United States
Website
- Description: Provider of golf apparel, soft goods, and equipment.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full PowerBilt company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for 509
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to 509
2.2 - Growth funds investing in similar companies to 509
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4 - Top valuation comps for 509
4.2 - Public trading comparable groups for 509
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