Company profile: Briogeo
1.1 - Company Overview
Company description
- Provider of haircare products fortified with hair-healthy oils, antioxidants, and vitamins, including shampoos, conditioners, hair masks, oils, styling and finishing products, supplements, travel sizes, brushes, tools, and gift cards. Offerings include a caffeine + biotin peptide density serum, micro-exfoliating shampoo, and deep conditioning mask.
Products and services
- Caffeine + Biotin Peptide Density Serum: Peptide-based serum increases density and follicle activity to promote thicker, fuller hair
- Deep Conditioning Mask: Antioxidant-fortified mask reverses damage and strengthens hair using oils, antioxidants, and vitamins, with proven results enhance hair strength
- Micro-Exfoliating Shampoo: A micro-exfoliating formula exfoliates the scalp, promoting a healthier and hydrated scalp environment
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Briogeo
Cora
HQ: United States
Website
- Description: Provider of organic tampons and elegant accessories, producing and marketing applicator tampons, sanitary pads, and necklaces.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
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View full Cora company profile →
Biossance
HQ: United States
Website
- Description: Provider of clean, non-toxic skincare formulated to the highest industry standards via e-commerce. Offerings include squalane-based products: Vitamin C Rose Oil to brighten, firm, and hydrate; Marine Algae Eye Cream to hydrate and reduce dark circles and puffiness; Ectoin Overnight Rescue to hydrate and soothe dry, sensitive, acne-prone skin; and Omega Repair Cream to improve texture and hydration.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Biossance company profile →
Lorac
HQ: United States
Website
- Description: Provider of prestige color cosmetics with high-quality, gentle formulations. Based in Valencia, CA and founded by celebrity makeup artist Carol Shaw, this Hollywood-inspired brand offers eyeshadow palettes (PRO Palette 3), foundation (Sheer POREfection), an illuminating primer, a contour palette, a concealer pen, and mascara.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Lorac company profile →
Halo Beauty
HQ: United States
Website
- Description: Provider of vegan hair, skin, and nail care supplements combining vitamins and natural extracts such as biotin, saw palmetto, grape seed, and MSM. Promoted as preservative-free, gluten-free, soy-free, sugar-free, and cruelty-free. Offerings include Hair, Skin & Nails Booster, Kiwi Skin Booster, and daily multivitamins for women and men.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Halo Beauty company profile →
Smashbox
HQ: United States
Website
- Description: Provider of photo studio-inspired prestige cosmetics via an online marketplace, offering makeup for face, eyes, lips, and cheeks, plus travel, gifts, accessories, palettes, and kits. Notable products include Photo Finish primers (Smooth & Blur; Control Mattifying with salicylic acid; Resurface Smooth + Renew), Always Sharp Waterproof Kohl Liner, and Halo Healthy Glow primer and Sculpt + Glow palette.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Smashbox company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Briogeo
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Briogeo
2.2 - Growth funds investing in similar companies to Briogeo
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4 - Top valuation comps for Briogeo
4.2 - Public trading comparable groups for Briogeo
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