Company profile: Birch Benders
1.1 - Company Overview
Company description
- Provider of natural and organic, just-add-water pancake and waffle mixes, frozen toaster waffles, microwaveable cups, baking mixes and frostings, and keto syrup, offering convenient products that cater to various dietary preferences.
Products and services
- Baking Mixes & Frostings: Birch Benders produces specialty-diet mixes and frostings for making desserts, catering to various dietary preferences across its better-for-you product portfolio
- Pancake & Waffle Mixes: Birch Benders produces organic-certified, just-add-water pancake and waffle mixes, delivering convenience and natural, organic ingredients for quality home breakfasts
- Toaster Waffles: Birch Benders delivers frozen toaster waffles engineered to toast to a crispy exterior and fluffy interior for quick, at-home breakfast applications
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Birch Benders
Straus Family Creamery
HQ: United States
Website
- Description: Provider of organic dairy products including non-homogenized milk and cream, European style and Greek yogurt, super premium ice cream, European style butter, and sour cream. Milk is used in cheese production and commonly sold in redeemable glass containers. Yogurt is made without gums, thickeners, stabilizers, or artificial flavors; ice cream is free of preservatives, fillers, artificial ingredients, and coloring agents.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Straus Family Creamery company profile →
Princes Group
HQ: United Kingdom
Website
- Description: Provider of customer-branded food and beverages, manufacturing, importing, and distributing products across over 20 categories, including fish, meat, fruit, vegetables, soups, pastes, pasta, cooking sauces, edible oils, and soft drinks.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Princes Group company profile →
Aura Bora
HQ: United States
Website
- Description: Provider of craft sparkling water made with herbs, fruits, and flowers, using plant-based ingredients without artificial ingredients. Offers sugar-free, calorie-free flavors, a Flavor of the Month subscription, variety packs of best sellers, seasonal selections, and themed assortments, plus branded merchandise and gift cards.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Aura Bora company profile →
Nona Lim
HQ: United States
Website
- Description: Provider of non-GMO, dairy-free, and gluten-free soups, broths, fresh noodles, and convenient meals made with the freshest local and organic ingredients. Offers instant noodle bowls, heat & serve entrees with Southeast Asian flavors, rice noodles & ramen, broth pouches, heat & sip soup and bone broth cups, and kits & samplers, with customizable meal options.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Nona Lim company profile →
Simple Mills
HQ: United States
Website
- Description: Provider of organic, gluten-free, plant-based food products offering convenient, delicious options for dietary needs, including crackers, cookies, and baking mixes. Product lineup includes Almond Flour Crackers in multiple flavors; Pop Mmms veggie flour snack crackers; Organic Seed Flour Crackers; Veggie Pita Crackers; Sweet Thins; and Crunchy Cookies.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Simple Mills company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Birch Benders
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Birch Benders
2.2 - Growth funds investing in similar companies to Birch Benders
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4 - Top valuation comps for Birch Benders
4.2 - Public trading comparable groups for Birch Benders
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