Retail B2B Marketplace Platforms sector
Strategic acquirers, private equity (buyout funds and growth funds) firms, and valuation benchmarks for Retail B2B Marketplace Platforms
1.1 - About Retail B2B Marketplace Platforms sector
Companies in the Retail B2B Marketplace Platforms category operate multi-category online exchanges that connect retail buyers with wholesale suppliers for sourcing and replenishment. They aggregate supplier catalogs, facilitate price discovery and negotiation, manage RFQs and purchase orders, and support trade credit and compliant checkout. By consolidating vendors, payments, and logistics, these marketplaces enable retailers to streamline procurement, reduce unit costs, and improve supply reliability across locations.
These operators typically offer buyer–seller matching engines, configurable RFQ and quote-to-order workflows, tiered and contract pricing, bulk ordering, and punchout catalogs that integrate with procurement systems. They provide B2B payments with net terms, invoicing and escrow, tax and compliance checks, and dispute resolution. Logistics integrations for carrier rate shopping, shipment tracking, and drop‑ship support are common, alongside supplier onboarding portals and analytics for spend, vendor performance, and price benchmarking.
Primary customers include multi-location retail chains, independent merchants, and procurement teams at wholesalers serving retail. Outcomes typically include lower sourcing costs through competitive bidding, faster cycle times from digitized workflows, improved vendor compliance and auditability, and better inventory availability via reliable replenishment. These marketplaces also help buyers optimize working capital with trade credit, consolidate fragmented spend, and gain visibility into category pricing trends for strategic sourcing decisions.
2. Buyers in the Retail B2B Marketplace Platforms sector
2.1 Top strategic acquirers of Retail B2B Marketplace Platforms companies
Faire
- Description: Provider of an online wholesale marketplace that connects independent retailers with more than 100,000 brands, offering product discovery, flexible payment terms, personalized recommendations and supporting tools to help local shops grow across global markets.
- Key Products:
- Faire Wholesale Marketplace: Online platform where retailers discover 100,000+ brands, order inventory with flexible payment terms, receive personalized product recommendations and use growth tools to expand internationally
- AI-Powered Search & Buying: Technology stack featuring natural language and image search, agentic buying and AI-powered workflows that streamline how retailers locate products and complete wholesale purchases
- Faire Insider Membership: Subscription that grants retailers free shipping, early access to new products and exclusive offers, increasing order value and competitiveness
- Retailer Growth Toolkit: Integrated suite within the marketplace delivering payment flexibility, cross-border logistics and data-driven insights to help independent shops scale beyond local markets.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
2.2 - Strategic buyer groups for Retail B2B Marketplace Platforms sector
M&A buyer group 1: B2B E-Commerce
Copart
- Type: N/A
- Employees: ●●●●●
- Description: Provider of online vehicle auction and remarketing services that enable insurance, rental, fleet and finance companies to sell used, wholesale and repairable vehicles through patented virtual auction technology across more than 200 locations in 11 countries.
- Key Products:
- VB3 Virtual Auction Technology: Online bidding platform that supports latest browsers, requires no plugins and offers mobile interactivity, powering the sale of over one million vehicles each year
- VB2 Online Auction Platform: Earlier web-based system that opened the sales process to registered buyers and sellers worldwide, replacing physical auctions
- Seller Support Services: Suite that provides sale pricing estimates for salvage vehicles, arranges transport to and from storage lots, and handles vehicle title processing, simplifying resale
- Core Online Auction Service: Weekly and bi-weekly auctions allowing insurance, rental, fleet and finance companies to market used, wholesale and repairable vehicles to global consumer and business buyers.
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●● companies3. Investors and private equity firms in Retail B2B Marketplace Platforms sector
3.1 - Buyout funds in the Retail B2B Marketplace Platforms sector
2.2 - Strategic buyer groups for Retail B2B Marketplace Platforms sector
4 - Top valuation comps for Retail B2B Marketplace Platforms companies
4.2 - Public trading comparable groups for Retail B2B Marketplace Platforms sector
Valuation benchmark group 1: Online Marketplace Platform Companies
Uber
- Enterprise value: $●●●m
- Market Cap: $●●●m
- EV/Revenue: ●.●x
- EV/EBITDA: ●●.●x
- Description: Provider of proprietary technology applications that operate a multisided platform to connect consumers with transportation, food delivery, and logistics services, allowing users to book rides, order meals, and manage shipment logistics around the world.
- Key Products:
- Ridesharing: Service that connects riders with drivers through a mobile app
- Food Delivery: Service that allows users to order meals from local restaurants for delivery
- Freight: Platform that connects shippers with carriers to manage logistics and transportation
- Car Rentals: Service that enables users to rent cars for short durations through the app
- Micromobility: Service providing access to electric scooters and bikes for short-distance travel.