Company profile: Tacoda
1.1 - Company Overview
Company description
- Provider of behaviorally targeted online advertising services, delivering ads based on consumers' web surfing habits. Through TACODA Audience Networks, brand advertisers can reach target audiences on premium sites at substantial scale, simply and cost-effectively, while generating powerful, actionable audience insights.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Tacoda
Revinet
HQ: United States
Website
- Description: Provider of advertising network optimization services to online publishers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Revinet company profile →
Dataseat
HQ: United Kingdom
Website
- Description: Provider of a contextual, privacy-ready mobile DSP (now part of Verve Group) that helps app marketers manage in-house user acquisition and retargeting for iOS and Android. Offers SKAN 4.0 support, IDFA-less advertising using first-party data and contextual signals, custom bidding algorithms, and transparent tools for campaign setup, optimization, and analytics.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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WDA
HQ: United States
Website
- Description: Provider of mobile advertising and content products, offering a mobile marketing platform that helps consumer and media brands achieve objectives in mobile media, from measurement-rich app marketing to audience-driven brand messaging. Flagship Impulse Mobile Command Center serves advertisers and their agencies.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Bread
HQ: United States
Website
- Description: Provider of a platform that helps social media publishers, influencers, bloggers, and brands monetize online content across social media, desktop, and mobile by serving premium, rich media ads on links shared on Facebook, Twitter, Tumblr, and other social media platforms; partners with top influencers, bloggers, and publishers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Bread company profile →
BlueConic
HQ: United States
Website
- Description: Provider of a customer data platform that unifies first-party data into a single customer view and activates it across business processes, offering unified customer profiles, multi-dimensional segmentation, customer lifecycle orchestration, modeling & analytics, and marketing solutions for real-time, cross-channel customer engagement.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full BlueConic company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Tacoda
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Tacoda
2.2 - Growth funds investing in similar companies to Tacoda
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4 - Top valuation comps for Tacoda
4.2 - Public trading comparable groups for Tacoda
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