Company profile: Lucid
1.1 - Company Overview
Company description
- Provider of an audience platform that sources and understands human answersβdeterministic data on human behavior at scaleβdeveloping Fulcrum, a global marketplace for market research sample, and Federated Sample, a full-service sample provider, introducing programmatic buying and selling to the market research industry, serving market research, advertising technology, and business consultancy.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Lucid
Sidecar
HQ: United States
Website
- Description: Provider of advanced e-commerce marketing technology enabling retailers to optimize cross-channel online shopping campaigns, powered by a state-of-the-art machine learning engine, data science and e-commerce expertise, and a massive volume of data.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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MindFire
HQ: United States
Website
- Description: Provider of a marketing automation platform that combines direct mail, email, social, and other channels to create more leads and sales, plus direct mail analytics, sales consulting, enterprise solutions, data-driven insights, and white label solutions.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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simMachines
HQ: United States
Website
- Description: Provider of similarity-oriented, explainable AI solutions for advanced analytics, enabling pattern and anomaly detection in structured and unstructured data, real-time recommendations, and machine learning offerings including Predictions With The Why, AI-enabled customer segmentation, XAI Analytic Workbench, dynamic predictive segmentation, and explainable pattern detection & forecasting for marketing, fraud, and identity.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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KickFire
HQ: United States
Website
- Description: Provider of first-party intent and IP address intelligence that identifies companies showing real-time buying intent on your website, helping reach in-market buyers earlier and convert traffic into sales opportunities. Offers Foundry Intent for global intent data, audience building, ad targeting, and demand generation, and API Logo to find and display company logos for personalization and product enhancements.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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Leading Response
HQ: United States
Website
- Description: Provider of data-driven client acquisition and lead generation solutions for professional service firms, including a Consumer Activation Engine to qualify and route leads to CRM in real time, a Hub portal for campaign analytics and prospect communication, a Consumer Data Platform with behavioral, transactional and demographic insights, and multichannel marketing to engage qualified consumers.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: βββββ
- Total funding raised: $βββm
- Backers: ββββββββββ
- Acquisitions: ββ
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Lucid
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Buyer group 1: ββββββββ ββββββββ
ββ companies
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Key Products: ββββββββ, ββββββββ, ββββββββ, ββββββββ
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Buyer group 2: ββββββββ ββββββββ
ββ companies
Description: ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ
Key Products: ββββββββ, ββββββββ, ββββββββ, ββββββββ
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Buyer group 3: ββββββββ ββββββββ
ββ companies
Description: ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ ββββββββ
Key Products: ββββββββ, ββββββββ, ββββββββ, ββββββββ
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Lucid
2.2 - Growth funds investing in similar companies to Lucid
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4 - Top valuation comps for Lucid
4.2 - Public trading comparable groups for Lucid
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