Company profile: Placed
1.1 - Company Overview
Company description
- Provider of a location-driven insights and mobile ad intelligence platform that reports on consumers' offline behaviors, connecting the physical and digital worlds. Enables brands, agencies, publishers, and ad networks to target location at scale, measure the offline impact of mobile ads, and deliver actionable insights.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Placed
MediaRadar
HQ: United States
Website
- Description: Provider of real-time marketing intelligence, now including Vivvix, to power competitive marketing and sales decisions across 30+ channels, spanning the media, creative, and business strategies of five million brands. Offers ad sales and media buying insights, cross-media trends and category analysis, brand insights and contacts, plus Programmatic and Missed Business reports.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full MediaRadar company profile →
Sonobi
HQ: United States
Website
- Description: Provider of advertising technology enabling publishers to programmatically sell guaranteed audiences against advertisers' data with premium inventory, and offering JetStream for audience forecasting and planning, CTV/OTT advertising, a programmatic + push solution, first-party identity management, supply path optimization, and push notification tools.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Sonobi company profile →
OfferMobi
HQ: United States
Website
- Description: Provider of a mobile affiliate network delivering vertically focused advertising campaigns on all operating systems and mobile devices; the first affiliate network focused on the mobile web, led by industry veterans, offering partners service, pricing, and overall strategy to ensure growth, and giving advertisers the ability to drive high-quality, high-volume acquisitions with no risk.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full OfferMobi company profile →
PayPerPost
HQ: United States
Website
- Description: Provider of a consumer-generated advertising marketplace connecting content creators with advertisers to sponsor specific content. The platform lets advertisers create opportunities describing desired content, enables bloggers to choose based on their interests, and reviews content and handles payments.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full PayPerPost company profile →
Stitcher Ads
HQ: United States
Website
- Description: Provider of a performance marketing platform for Facebook and Instagram, offering social ads optimization for performance marketers. Enables automated, data-fueled campaigns to drive scalable performance online and in-store, with a focus on direct response across retail, eCommerce, travel, and real estate.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Stitcher Ads company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Placed
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Placed
2.2 - Growth funds investing in similar companies to Placed
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4 - Top valuation comps for Placed
4.2 - Public trading comparable groups for Placed
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