Company profile: Rhombus Ads
1.1 - Company Overview
Company description
- Provider of a platform that makes digital advertising contextual, unobtrusive, and sustainable for brands, publishers, and consumers.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Rhombus Ads
Outbrain
HQ: United States
Website
- Description: Provider of a recommendation and advertising platform for the open web that connects advertisers with consumers and offers performance-driven bidding, interest- and intent-based prediction, and video, display, and native formats. Also provides publishers with sustainable monetization via a direct demand suite optimized by Smartlogic, audience development tools, and total revenue optimization.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Outbrain company profile →
STN Video
HQ: Canada
Website
- Description: Provider of an online video platform that helps publishers monetize premium content via advanced video player technology and a library of over 2 million videos. Offers AI-powered Smart Match for contextual video, STN Engage for enhanced KPIs and revenue, STN Create for automated contextual video creation, collaborative content distribution, and video recirculation to boost engagement.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full STN Video company profile →
Parse.ly
HQ: United States
Website
- Description: Provider of an engagement analytics platform for online publishers, offering an analytics dashboard with real-time insights, conversions and reporting; a content API for personalized content recommendations; a data pipeline streaming raw event-level website and app data to data warehouses; and tools to track and attribute content interactions to business KPIs to measure content marketing ROI.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Parse.ly company profile →
Substack
HQ: United States
Website
- Description: Provider of a subscription-based publishing platform for independent writers to create, distribute, and monetize newsletters, blogs, podcasts, and videos. Tools cover content creation, email distribution, subscription management, audience analytics and growth, integrated payments (10% cut), and community features, with writers retaining ownership and setting subscription prices.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Substack company profile →
GTxcel
HQ: United States
Website
- Description: Provider of a digital publishing SaaS platform that transforms printed materials into rich-media, trackable digital formats for any device; content distribution services; digital transformation consulting; online education support to integrate digital and printed content; and audience measurement tools to analyze engagement across platforms.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full GTxcel company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Rhombus Ads
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Rhombus Ads
2.2 - Growth funds investing in similar companies to Rhombus Ads
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4 - Top valuation comps for Rhombus Ads
4.2 - Public trading comparable groups for Rhombus Ads
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