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Company profile: BlueLithium

1.1 - Company Overview

BlueLithium Logo

BlueLithium

Headquarter: United States
Founded: 20XX🔒
Employees: 100-500🔒

Company description

  • Provider of online advertising network services focused on behavioral targeting to deliver ads to users. As of September 2007, the company ranked fifth largest in the United States and second largest in the United Kingdom, reaching 145 million unique visitors per month. Acquired by Yahoo! in September 2007.

Products and services

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Key contacts

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Financial details

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1.2 - Competitors and similar companies to BlueLithium

Adzilla Logo

Adzilla

HQ: United States Website
  • Description: Provider of a technology platform that enables internet service providers to deliver targeted advertising to publisher sites and advertising networks based on action-based behavioral and demographic information.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Adzilla company profile →
Buzzoola Logo

Buzzoola

HQ: Russian Federation Website
  • Description: Provider of a new-generation social video advertising network offering a DSP for campaign setup with wide formats, targeting options, and machine-learning optimization; an SSP for publisher monetization; and a real-time ADX integrating ad networks and processing billions of requests. Supports simple social video campaign launch via YouTube links and ad formats like Out-Stream Video, Mobile Native Unit, and Mobile Native Carousel.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Buzzoola company profile →
CPMStar Logo

CPMStar

HQ: United States Website
  • Description: Provider of multiplayer games content and enabling technology for developers, advertisers, and publishers. Offers programmatic demand partnerships to deliver high CPMs, user acquisition by combining top gaming advertisers with programmatic ads, and performance optimization to expand audiences and improve lead quality and ROI. Also provides online and retail game content.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full CPMStar company profile →
Bidtellect Logo

Bidtellect

HQ: United States Website
  • Description: Provider of a results-driven demand-side platform specializing in context-first optimization, cookie-free solutions, and high-quality programmatic advertising, offering responsive native ad units, display, outstream and instream video, CTV/OTT with context-driven automated bid tools, and cinemagraph formats.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Bidtellect company profile →
Playnomics Logo

Playnomics

HQ: United States Website
  • Description: Provider of a predictive analytics and marketing platform for free-to-play games and mobile apps, enabling marketers and developers to predict player value and behavior and act on insights with customized messaging, supported by dynamic player segmentation and drag-and-drop campaign tools.
  • Rationale: This competitor operates in a highly similar market segment with overlapping features.
  • Company type: Private company
  • Employees: ●●●●●
  • Total funding raised: $●●●m
  • Backers: ●●●●●●●●●●
  • Acquisitions: ●●
View full Playnomics company profile →
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2.M&A buyers

2.1 Potential strategic acquirers in the sector

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2.2 - Strategic buyer groups for BlueLithium

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Buyer group 1: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 2: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████

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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms

3.1 - Buyout funds investing in similar companies to BlueLithium

2.2 - Growth funds investing in similar companies to BlueLithium

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4 - Top valuation comps for BlueLithium

4.2 - Public trading comparable groups for BlueLithium

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4.3 - M&A Transactions similar to BlueLithium

Selected M&A transactions

Date Target Description Buyer(s) Relevance EV EV/Revenue EV/EBITDA
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Frequently Asked Questions

About BlueLithium

What does BlueLithium do?

BlueLithium is a provider of online advertising network services focused on behavioral targeting to deliver ads to users. As of September 2007, the company ranked fifth largest in the United States and second largest in the United Kingdom, reaching 145 million unique visitors per month. Acquired by Yahoo! in September 2007.

Who are BlueLithium's competitors?

BlueLithium's competitors and similar companies include Adzilla, Buzzoola, CPMStar, Bidtellect, and Playnomics.

Where is BlueLithium headquartered?

BlueLithium is headquartered in United States.

How many employees does BlueLithium have?

BlueLithium has 1,000 employees 🔒.

When was BlueLithium founded?

BlueLithium was founded in 2010 🔒.

What sector and industry vertical is BlueLithium in?

BlueLithium is in the Enterprise Software 🔒 sector and industry

M&A Buyers & Acquirers for BlueLithium

Who are the top strategic acquirers in BlueLithium's sector and industry

Top strategic M&A buyers and acquirers in BlueLithium's sector include ████████, ██████████, ██████, ████████, and ██████████ 🔒.

Which M&A buyer groups are most relevant for BlueLithium?

Top strategic M&A buyers groups and sectors for BlueLithium include █████████████████ , ████████████████, █████████████, ████████████, and ████████████████ 🔒.

Financial Investors investing in BlueLithium's sector and industry vertical

Which are the top PE firms investing in BlueLithium's sector and industry vertical?

Top PE firms investing in BlueLithium's sector and industry vertical include ████████, ██████████, ████████, and ██████████ 🔒.

Who are the top buyout funds acquiring in BlueLithium's sector and industry vertical?

Active PE funds and buyout funds acquiring companies in BlueLithium's sector and industry vertical include █████████, ██████████, ████████████, and ████████████ 🔒.

Who are the top growth equity funds investing in companies in BlueLithium's sector and industry vertical?

Growth funds and venture capital funds investing in companies similar to BlueLithium include █████████, ██████████, ████████████, and ████████████ 🔒.

Valuation benchmarks of companies in BlueLithium's sector and industry

Which are the key public companies that are relevant trading comps benchmarks for BlueLithium?

The key public trading comparables and valuation benchmarks for BlueLithium include █████████, ██████████, ████████████, and ████████████ 🔒.

Which are the key trading comparable groups for BlueLithium for public valuation benchmarks?

Our platform tracks detailed public trading comparable groups and valuation benchmarks for BlueLithium with complete valuation multiples, growth metrics, and profitability data. Access the full database to benchmark your company against relevant public comparables.

What are recent M&A transactions in BlueLithium's sector and industry vertical?

Our platform tracks relevant M&A transactions comparables and valuation benchmarks for BlueLithium with complete deal terms, valuation multiples, and strategic rationale. Access the full database to benchmark pricing and identify active acquirers.

What are recent capital raises and funding rounds in BlueLithium's' sector and industry vertical?

Access recent funding rounds and capital raises in BlueLithium's sector and industry vertical including growth equity, venture capital, and buyout investments. Our database includes round size, lead investors and valuations.

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