Company profile: Noosh
1.1 - Company Overview
Company description
- Provider of marketing and procurement software for managing print and related marketing spend. The Noosh platform delivers marketing execution, vendor sourcing and management, SmartForms, sourcing and procurement (RFEs, orders, rate cards, reverse auctions), collaborative project execution, integration with procurement systems, and analytics/reporting to improve visibility, control, and brand consistency.
Products and services
- Noosh Marketing Execution Software: SaaS-based platform delivering visibility and control over campaign production, with data and analytics, agency and supplier selection tools, and integration with procurement systems
- Sourcing and Procurement: Print-focused components to manage RFEs, orders, rate cards, and reverse auctions, supporting related marketing spend while improving visibility and control
- Vendor Sourcing & Management: Data-driven tools to select and manage vendors using performance, cost, quality, diversity, and sustainability metrics, ensuring agency/supplier alignment and brand consistency
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Noosh
e-Rewards
HQ: United States
Website
- Description: Provider of permission-based digital data collection and reporting, enabling members to earn points by participating in surveys, quick polls, product testing, and real-world missions. Points can be redeemed for rewards from select brands. Offers diverse topics across news, TV shows, and brands, and uses the latest data security technology, sharing responses only with the survey sponsor.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
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- Total funding raised: $●●●m
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Concep
HQ: United Kingdom
Website
- Description: Provider of marketing consulting services dedicated to data security, content management, email marketing, and mobile app creation.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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OptiMine
HQ: United States
Website
- Description: Provider of agile marketing measurement and optimization solutions, including OptiMine INSIGHT for privacy-safe attribution across digital and traditional channels with online and offline conversions; OptiMine INSPIRE for real-time scenario planning of spend and performance; OptiMine INTENT for AI-driven marketing mix modeling and budget optimization; and an Agency Partner Program leveraging its analytics platform.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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AdBasis
HQ: United States
Website
- Description: Provider of a controlled testing environment and analytics tool for A/B and multivariate testing on search, display, and mobile ads, bringing a scientific process and approach to digital advertising creative.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full AdBasis company profile →
Analytical Wizards
HQ: United States
Website
- Description: Provider of technology-enabled healthcare analytics, leveraging AI/ML, healthcare domain expertise, and a consultative approach to drive efficiencies and deliver significant value to pharma and biotech businesses globally.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Analytical Wizards company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Noosh
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Buyer group 2: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Noosh
2.2 - Growth funds investing in similar companies to Noosh
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4 - Top valuation comps for Noosh
4.2 - Public trading comparable groups for Noosh
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