Company profile: Sparq
1.1 - Company Overview
Company description
- Provider of a mobile marketing platform that uses patented linking technology to optimize user experiences across mobile devices and apps, enabling users to buy, share, and consume products, services, and content anywhere and turning mobile users into customers.
Products and services
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Key contacts
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Financial details
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1.2 - Competitors and similar companies to Sparq
Iroin
HQ: Germany
Website
- Description: Provider of data-based influencer marketing technology for enterprises, offering discovery, portfolio and campaign management, analysis and reporting. Features include influencer search, workflow optimization, real-time profile synchronization, follower overlap calculation, sedcard generation, and Influencer Ads on Instagram, YouTube, TikTok and Twitch.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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iLoop Mobile
HQ: United States
Website
- Description: Provider of mobile services and technology for interactive mobile marketing, mobile advertising, and mobile content distribution via its patent-pending mFinity platform, which makes it fast and easy for brands, marketing agencies, and content owners to create compelling and effective mobile phone initiatives.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Mobyt
HQ: Italy
Website
- Description: Provider of mobile marketing services delivering reliable SMS messaging and email solutions for sending and receiving communications to support new marketing and advertising opportunities, used by over 28,000 companies, 70% of which are Italian.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Noosh
HQ: United States
Website
- Description: Provider of marketing and procurement software for managing print and related marketing spend. The Noosh platform delivers marketing execution, vendor sourcing and management, SmartForms, sourcing and procurement (RFEs, orders, rate cards, reverse auctions), collaborative project execution, integration with procurement systems, and analytics/reporting to improve visibility, control, and brand consistency.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Alterian
HQ: United States
Website
- Description: Provider of an integrated marketing software platform, including a Real-Time CX Platform combining AI with customer journey analytics and real-time journey orchestration to analyze, understand, and optimize customer journeys across channels. Offerings include Journey Insight, Customer Journey Analytics, Real-Time Journey Orchestration, Journey AI, and Journey Discovery, supported by a global partner community.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Alterian company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Sparq
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Description: ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████ ████████
Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Sparq
2.2 - Growth funds investing in similar companies to Sparq
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4 - Top valuation comps for Sparq
4.2 - Public trading comparable groups for Sparq
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