Company profile: Mediastay
1.1 - Company Overview
Company description
- Provider of online direct marketing for gaming, offering lead generation; display and video advertising; email marketing; co-reg; affiliate marketing; and data enrichment. Uses in-house advertisement tools, including OfferMatch, to monetize proprietary online games and third-party websites in Europe and the US.
Products and services
- Lead Generation: Mediastay engineers lead-capture systems for websites, retail points, and call centers, producing targeted, qualified contacts for brands to convert
- Display & Video Advertising: Mediastay delivers a mix of display and video advertising products, including media planning and access to premium video inventory for brand campaigns
- Data Enrichment: Mediastay enriches databases with qualified, segmented, and scored contacts, providing demographic and consumption data to improve precision targeting and list quality
Key contacts
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Financial details
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1.2 - Competitors and similar companies to Mediastay
StrictlyVC
HQ: United States
Website
- Description: Provider of media services focused on venture capital, finance and business investment, offering a free weekday StrictlyVC newsletter, events that bring together venture capitalists, entrepreneurs and corporate development executives for networking and discussions, recorded interviews and conversations, and advertising via the newsletter and mid-roll podcast ads.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
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Grey
HQ: United States
Website
- Description: Provider of global advertising and marketing services delivering cross-platform brand experiences and consumer connections. Offerings include culturally relevant advertising campaigns, Famously Effective ideas, interactive digital experiences, inclusive design projects to improve accessibility, and B2B advertising. Serving one-fifth of the Fortune 500 in 96 countries; parent company WPP.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Grey company profile →
Impact Group
HQ: United States
Website
- Description: Provider of sales and marketing services for consumer packaged goods companies, delivering omnichannel sales, merchandising, vertical expertise, business intelligence, retail analytics, strategic planning, and optimization to improve category management, in-store space, and growth across traditional and digital retail channels; supported by nineteen regional offices in the West and Cincinnati, Ohio.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Impact Group company profile →
Strategus
HQ: United States
Website
- Description: Provider of real-time automated programmatic OTT and CTV advertising campaigns, delivering custom, audience-targeted messages to connected TVs and other internet-connected devices.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Strategus company profile →
Greenlight Digital
HQ: United Kingdom
Website
- Description: Provider of full-service digital marketing solutions, including SEO consultancy (technical audits, content strategy, migration support); paid search and shopping management (PPC, shopping feeds, international expansion with data-driven strategies and automation); creative (digital campaigns, content, film, graphics); design and build (websites, apps, games, eCommerce); data and audience insights via DMP; and commerce systems integration.
- Rationale: This competitor operates in a highly similar market segment with overlapping features.
- Company type: Private company
- Employees: ●●●●●
- Total funding raised: $●●●m
- Backers: ●●●●●●●●●●
- Acquisitions: ●●
View full Greenlight Digital company profile →
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2.M&A buyers
2.1 Potential strategic acquirers in the sector
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2.2 - Strategic buyer groups for Mediastay
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Buyer group 2: ████████ ████████
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Buyer group 3: ████████ ████████
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Key Products: ████████, ████████, ████████, ████████
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3. Investors and private equity firms
3.1 - Buyout funds investing in similar companies to Mediastay
2.2 - Growth funds investing in similar companies to Mediastay
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4 - Top valuation comps for Mediastay
4.2 - Public trading comparable groups for Mediastay
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